Verticals / Retail & e-commerce / Fashion retail
Fashion retail
96
Companies
with a public disclosure
29
Gave a number
a disclosed NPS
78
Median latest NPS
last 3 years
4
Silent
known companies, nothing published
Lighthouse companies
Destination XL Group, Inc.
Fashion retail · destinationxl.com
84NPS · 2026
Retention 59% · 2018
“Destination XL Group achieved a store net promoter score of 84 in fiscal 2025, exceeding the target of 81.”
Latest: stocktitan.net
Torrid Holdings Inc.
Fashion retail · torrid.com
85NPS · 2025
Retention 60% · 2025
“Omni-channel experience, as well as the product fit, quality, and affordability of our brand, is reflected in our industry-leading average NPS score of 85 from February 2…”
Latest: SEC 8-K filing
Warby Parker
Fashion retail · warbyparker.com
80NPS · 2023
NRR 50% · 2025Retention 100% · 2022
“And through all of this, we continue to deliver exceptional customer experiences while maintaining our industry-leading Net Promoter Score of 80.”
Latest: Earnings call, Q4 2022
Mytheresa
Fashion retail · mytheresa.com
87NPS · 2026
“Mytheresa's customer satisfaction, measured by internal Net Promoter Score, reached 86.8 in Q3 fiscal year '26.”
Latest: fool.com
Lenskart
Fashion retail · lenskart.com
81NPS · 2026
“Lenskart's Net Promoter Score in India reached an all-time high of 81.4 in Q4FY26, with revenue rising 41% to ₹2,516 crores.”
Latest: scanx.trade

Gap
Fashion retail · gap.com
62NPS · 2019
“Old Navy (Gap Inc. spinoff) reports 62% net promoter score alongside 89% brand awareness.”
Latest: retaildive.com
Duluth Holdings
Fashion retail · duluthtrading.com
70NPS · 2015
“We enjoy a high level of brand satisfaction as evidenced by our Net Promoter Score of approximately 70% and the fact that 76% of our customers would recommend Duluth Trad…”
Latest: SEC S-1 IPO prospectus
BI
Bata India
Fashion retail · bata.in
80NPS · 2024
“Bata India's Net Promoter Score improved to 80 with expansion of exclusive brand outlets.”
Latest: orissadiary.com
City Chic Collective
Fashion retail · citychic.com.au
76NPS · 2026
“City Chic's Net Promoter Score improved to 76, indicating stronger customer advocacy, with a record 517,000 active customers.”
Latest: powerretail.com.au
TB
Tailored Brands, Inc. / DE
Fashion retail · tailoredbrands.com
73NPS · 2026
“Service is exemplified by our in -store tailors who have an average tenure of approximately 13 years and, together with the experience and leadership of our store manager…”
Latest: SEC S-1 IPO prospectus
More companies
Number of entries in brackets.
Revolve Group, Inc.24Rent the Runway19Stitch Fix12Abercrombie & Fitch9Foot Locker9Lulu's Fashion Lounge Holdings, Inc.6Carter's Inc.5Farfetch5Urban Outfitters5Children's Place4a.k.a. Brands4Destination Maternity Corp3Eloquii3Myntra3ThredUp3American Eagle2Ascena Retail Group, Inc.2CHICOS FAS INC2Fabletics2Forever New2Koovs2L.L.Bean2Lands' End Inc2Nuuly2Rothy's2True Religion2Zalora2ALDO Group1ASOS1Accent Group1Alo Yoga1Arm Candy1Bash1Black Lapel1Boohoo1Boozt1Browns Shoes1Buckle1Burlington Stores1CLAIRES STORES INC1COHR Inc.1Chico's FAS1Cuts Clothing1DSW1DXLG1Dressbarn1Everlane1Express1Footasylum1Forever 211Frolic Girls1Genesco Inc.1Gucci1H&M1Innovative Eyewear1KIDPIK CORP.1LetsDressUp1Lunya1Lyst1Matchesfashion1MeUndies1Miss Amara1Mister Spex1ModCloth1Mr. Porter1N Brown Group1Old Navy1PacSun1Payless1Primark1Ragtrader1Rebel1RougeGorge1Rue Gilt Groupe, Inc.1Snitch1Suta1Sweaty Betty1TFG (The Foschini Group)1Trunk Club1Victoria's Secret1Zappos1Zara1Zelig1rue211
Silent
Companies we know of in fashion retail that have published nothing on NPS or retention.
RS
Fortune 500 #188
C
Footwear Retail
TI
Apparel & Accessories Retail
VH
Apparel Retail
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.