NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Education

Education

Schools, universities, training providers and edtech. The companies below lead this vertical in what they say publicly about customer experience: how they score, how often they report it and what they disclose about retention.

162
Companies
with a public NPS or retention disclosure
244
NPS disclosures
82 companies gave a number
68
Median disclosed NPS
last 3 years · 54 scores
46
Report retention
NRR, GRR, retention rate, churn or renewal

Lighthouse companies

Ranked on disclosed NPS (how often and how recently), Fortune 500 and listed status, and retention reporting. Click a card for every disclosure and its source.

Pearson
Education Publishing & SaaS · plc.pearson.com
PSO9 NPS disclosures
67NPS · 2025
20152025
NRR 91% · 2025Retention 96% · 2026
“For PTE, making it easier for customers to access and purchase products, enhancing the overall user experience and improving the NPS score from 52 to 55 Implement more ad…”
— Pearson · SEC 20-F annual report · filed 14 Mar 2024
Latest: SEC 6-K report
Vasta Platform Ltd
EdTech Platform
9 NPS disclosures
86NPS · 2025
20202025
NRR 92.8% · 2025GRR 92.2% · 2021Churn 9% · 2023
“Educators and administrators of private schools operating in the K-12 educational segment) and their positive experience with our platform is evidenced by our high net pr…”
— Vasta Platform Ltd · SEC 20-F annual report · filed 17 Apr 2025
Latest: SEC 20-F annual report
Afya Ltd
Medical Education
AFYA10 NPS disclosures
43NPS · 2026
20192026
“Our NPS, a widely known survey methodology that measures the willingness of customers to recommend a company’s products and services, showed a consistent improvement acro…”
— Afya Ltd · SEC 20-F annual report · filed 31 Mar 2026
Latest: SEC 20-F annual report
TPG Pace Tech Opportunities Corp.
Online Tutoring · nerdy.com
NRDY9 NPS disclosures
68NPS · 2021
20212021
“Format, combined with our ability to build trust, own the customer relationship, and make good on our customer promises has allowed us to generate high customer satisfact…”
— TPG Pace Tech Opportunities Corp. · SEC S-1 IPO prospectus · filed 15 Oct 2021
Latest: SEC S-1 IPO prospectus
Stride, Inc.
Online K-12 Education · k12.com
LRN6 NPS disclosures
68NPS · 2023
20192023
“And this year, we achieved a Net Promoter Score of 68 for our schools. Of all of our achievements, our Net Promoter Score might be the one I'm most impressed with.”
— James Rhyu, Chief Executive Officer, Stride, Inc. · Earnings call, Q4 2023 · 15 Aug 2023
Latest: SEC 8-K filing
Udemy
Online Learning Platform · udemy.com
5 NPS disclosures
61NPS · 2022
20212022
NRR 97% · 2026
“UB customers typically express high satisfaction with their UB experience, resulting in our average net promoter score of 61 and an average course rating from UB learners…”
— Udemy · SEC 10-K annual report · filed 25 Mar 2022
Latest: SEC 10-K annual report
Chegg
EdTech Textbook Services · chegg.com
CHGG3 NPS disclosures
80NPS · 2017
20172017
Retention 80% · 2017
“And frankly, with 78% name recognition of Chegg Services and an 80% NPS, what we're really seeing is an inflection point in students recommending our services to others.”
— Daniel Rosensweig, Chairman and CEO, Chegg · Earnings call, Q2 2017 · 25 Jul 2017
Latest: Earnings call, Q2 2017
TAL Education Group
Online Education
TAL
70NPS · 2026
Retention 80% · 2026
“TAL achieved +70 Net Promoter Score for claims customer service, supporting customer retention during uncertain times.”
— reported by kalkinemedia.com · 14 Aug 2026
Latest: kalkinemedia.com
Simplilearn
Online Learning · simplilearn.com
4 NPS disclosures
80NPS · 2021
20192021
“Simplilearn reports a Net Promoter Score of 80.”
— reported by entrepreneur.com · 31 Jul 2021
Latest: entrepreneur.com
G8 Education
Early Childhood Education · g8education.edu.au
58NPS · 2026
20262026
“G8 Education's Family NPS increased by 7 points to 58 in H1 2026, reflecting stronger family satisfaction and engagement.”
— reported by gurufocus.com · 25 Aug 2026
Latest: gurufocus.com
Arlington ISD
School District · arlington.k12.tx.us
25NPS · 2026
20242026
“Arlington ISD staff Net Promoter Score edged up to 25 (68% engagement), though the district missed its goal of 30.”
— reported by citizenportal.ai · 18 Aug 2026
Latest: citizenportal.ai
Charles Darwin University
Public University · cdu.edu.au
30NPS · 2025
20232025
“Charles Darwin University achieved an NPS of 30 in the Etio International Student Barometer survey.”
— reported by newshub.medianet.com.au · 2 Oct 2025
Latest: newshub.medianet.com.au

Latest NPS disclosures

See all 244 in the database →

2026-09-23
66
Project Kitty Hawk achieves record enrollment with a Net Promoter Score of 66, comparable to top consumer brands. northcarolina.edu ↗
2026-09-02
73
Rachel Bolton's enterprise leadership development approach earned a 73% Net Promoter Score from participants. 24-7pressrelease.com ↗
2026-09-01
69
Mayfield Childcare reports Net Promoter Score of +69 in HY26, up from +65 in HY25. kalkine.com.au ↗
2026-08-27
—
GEMS Education reports employee Net Promoter Score (NPS) at its highest, reflecting improved engagement and willingness to recommend. khaleejtimes.com ↗
2026-08-25
58
G8 Education's Family NPS increased by 7 points to 58 in H1 2026, reflecting stronger family satisfaction and engagement. gurufocus.com ↗
2026-08-25
—
G8 Education's Net Promoter Score increased seven points in H1 2026 compared to the prior year. kalkine.com.au ↗
2026-08-24
54
Taaleem schools report Net Promoter Score of 54 as group manages staff retention of 85% versus UAE average of 80%. enterpriseam.com ↗
2026-08-20
—
NAHQ earned national honors for its micro-credentials portfolio, with Net Promoter Scores exceeding +50 across programmes. aijourn.com ↗
2026-08-20
—
IDP's student Net Promoter Score remained above 70, with more than 90% of surveyed students trusting the company. thepienews.com ↗
2026-08-18
25
Arlington ISD staff Net Promoter Score edged up to 25 (68% engagement), though the district missed its goal of 30. citizenportal.ai ↗
2026-08-14
70
TAL achieved +70 Net Promoter Score for claims customer service, supporting customer retention during uncertain times. kalkinemedia.com ↗
2026-08-12
—
Vitru Q2 2026 highlights improvements in student experience with Net Promoter Scores increasing at both UNIASSELVI and UniCesumar brands. investing.com ↗

More companies in Education

Number of entries in brackets.

About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.