ATA Inc.
In their words
“Estimate the annual churn rate, or customer turnover rate, as 15%”
“Estimate the annual churn rate, or customer turnover rate, as 15%”
“Estimated the annual churn rate, or customer turnover rate, as 15%”
NPS disclosures (0)
No NPS disclosures yet.
Retention disclosures (3)
Churn: 15% (2003-2008) — “estimate the annual churn rate, or customer turnover rate, as 15%”
Churn: 15% (2003-2008) — “estimate the annual churn rate, or customer turnover rate, as 15%”
Churn: 15% (FY2003-2008 historical) — “estimated the annual churn rate, or customer turnover rate, as 15%”
Lighthouse companies in Education
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.