NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Education  /  Edtech & online learning

Edtech & online learning

71
Companies
with a public disclosure
36
Gave a number
a disclosed NPS
68
Median latest NPS
last 3 years
6
Silent
known companies, nothing published

Lighthouse companies

Pearson
Edtech & online learning · plc.pearson.com
PSO9 NPS disclosures
67NPS · 2025
20152025
NRR 91% · 2025Retention 96% · 2026
“For PTE, making it easier for customers to access and purchase products, enhancing the overall user experience and improving the NPS score from 52 to 55 Implement more ad…”
— Pearson · SEC 20-F annual report · filed 14 Mar 2024
Latest: SEC 6-K report
Vasta Platform Ltd
Edtech & online learning · vastasports.com
9 NPS disclosures
86NPS · 2025
20202025
NRR 92.8% · 2025GRR 92.2% · 2021Churn 9% · 2023
“Educators and administrators of private schools operating in the K-12 educational segment) and their positive experience with our platform is evidenced by our high net pr…”
— Vasta Platform Ltd · SEC 20-F annual report · filed 17 Apr 2025
Latest: SEC 20-F annual report
TPG Pace Tech Opportunities Corp.
Edtech & online learning · nerdy.com
NRDY9 NPS disclosures
68NPS · 2021
20212021
“Format, combined with our ability to build trust, own the customer relationship, and make good on our customer promises has allowed us to generate high customer satisfact…”
— TPG Pace Tech Opportunities Corp. · SEC S-1 IPO prospectus · filed 15 Oct 2021
Latest: SEC S-1 IPO prospectus
Stride, Inc.
Edtech & online learning · k12.com
LRN6 NPS disclosures
68NPS · 2023
20192023
“And this year, we achieved a Net Promoter Score of 68 for our schools. Of all of our achievements, our Net Promoter Score might be the one I'm most impressed with.”
— James Rhyu, Chief Executive Officer, Stride, Inc. · Earnings call, Q4 2023 · 15 Aug 2023
Latest: SEC 8-K filing
Udemy
Edtech & online learning · udemy.com
5 NPS disclosures
61NPS · 2022
20212022
NRR 97% · 2026
“UB customers typically express high satisfaction with their UB experience, resulting in our average net promoter score of 61 and an average course rating from UB learners…”
— Udemy · SEC 10-K annual report · filed 25 Mar 2022
Latest: SEC 10-K annual report
TAL Education Group
Edtech & online learning · eduu.com
TAL
70NPS · 2026
Retention 80% · 2026
“TAL achieved +70 Net Promoter Score for claims customer service, supporting customer retention during uncertain times.”
— reported by kalkinemedia.com · 14 Aug 2026
Latest: kalkinemedia.com
Chegg
Edtech & online learning · chegg.com
CHGG3 NPS disclosures
80NPS · 2017
20172017
Retention 80% · 2017
“And frankly, with 78% name recognition of Chegg Services and an 80% NPS, what we're really seeing is an inflection point in students recommending our services to others.”
— Daniel Rosensweig, Chairman and CEO, Chegg · Earnings call, Q2 2017 · 25 Jul 2017
Latest: Earnings call, Q2 2017
Simplilearn
Edtech & online learning · simplilearn.com
4 NPS disclosures
80NPS · 2021
20192021
“Simplilearn reports a Net Promoter Score of 80.”
— reported by entrepreneur.com · 31 Jul 2021
Latest: entrepreneur.com
Skillsoft
Edtech & online learning · skillsoft.com
SKIL
60NPS · 2021
NRR 95% · 2026Retention 78% · 2008
“This quarter, we launched updated diversity, equity and inclusion and customer service courses that collectively generate a Net Promoter Score of 60, underscoring the hig…”
— Management (Unknown), Skillsoft · Earnings call, Q2 2022 · 14 Sep 2021
Latest: Earnings call, Q2 2022
Worldwide Webb Acquisition Corp.
Edtech & online learning · aeries.com
AERT
93NPS · 2023
“The outcomes it delivers and the trust and confidence it builds in our stakeholders and leadership teams translate to the highest levels of customer satisfaction in the i…”
— Worldwide Webb Acquisition Corp. · SEC 8-K filing · filed 13 Mar 2023
Latest: SEC 8-K filing
Bridgepoint Education Inc
Edtech & online learning · bridgepointgroup.com
58NPS · 2022
20222022
“The student NPS of 58.5 exceeded the goal of 51.8 and slightly exceeded the maximum performance target of 58.0, a strong indicator that the Company positively impacted st…”
— Bridgepoint Education Inc · SEC proxy statement · filed 20 May 2022
Latest: SEC proxy statement
Arco Platform Ltd.
Edtech & online learning · arco.com.br
3 NPS disclosures
84NPS · 2021
20182021
“We are confident this strong recovery was possible because of our client-centric culture, and we are proud to have that reflected in the 2021 NPS for our Core brands, whi…”
— Arco Platform Ltd. · SEC 6-K report · filed 29 Nov 2021
Latest: SEC 6-K report

More companies

Number of entries in brackets.

Silent

Companies we know of in edtech & online learning that have published nothing on NPS or retention.

Student Loan Servicer
Edtech Platform
EdTech Platform
Educational Assessment
Educational Publishing

About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.