Verticals / Telecom & media / Gaming
Gaming
55
Companies
with a public disclosure
13
Gave a number
a disclosed NPS
61
Median latest NPS
last 3 years
2
Silent
known companies, nothing published
Lighthouse companies
SI
Skillz Inc.
Gaming
44NPS · 2023
“For the year ended December 31, 2022 , our customer support team achieved a 92% Player CSAT and 44 Player NPS rating for cash players. Our Trust & Safety team reviews any…”
Latest: SEC 10-K annual report
Softswiss
Gaming · softswiss.com
94NPS · 2026
“SOFTSWISS Young Fest achieved an Employee Net Promoter Score of 94 and an event experience rating of 4.64 out of 5.”
Latest: yogonet.com
Continent 8 Technologies
Gaming · continent8.com
71NPS · 2026
“Continent 8 Technologies' NPS of 71 reflects customer trust and team commitment.”
Latest: next.io
Krafton
Gaming · krafton.com
8NPS · 2026
“Krafton's NPS for PUBG Ally chat feature rose from approximately +8 in the early stage during the on-device model optimization period.”
Latest: invenglobal.com
Crusaders (rugby)
Gaming · crusaders.co.nz
82NPS · 2026
“Crusaders fans reported an NPS of +82 at the new stadium, with 97% of fans wanting to return.”
Latest: crusaders.co.nz
I
iGB
Gaming · igb.com
51NPS · 2025
“IGB brand reports NPS of +51 alongside 89% visitor satisfaction and 90% return rate.”
Latest: pressgiochi.it
Gallagher Premiership Rugby
Gaming · premiershiprugby.com
74NPS · 2026
“Gallagher Premiership Final 2026 achieved a Net Promoter Score of +74, scoring among the highest levels of fan experience.”
Latest: premiershiprugby.com
SS
Simply Sweet Games
Gaming
28NPS · 2026
“Simply Sweet Games improved Net Promoter Score from -10 to +28 alongside strong player ratings.”
Latest: techcouver.com
PL
Professional Lacrosse League (PLL)
Gaming · pll.com
70NPS · 2019
“PLL reports average net promoter score of 70, showing similar scores whether games played at large or small venues.”
Latest: sportsbusinessdaily.com
IA
iGB Affiliate London
Gaming
51NPS · 2022
“IGB Affiliate London reports NPS of +51 alongside 89% satisfaction rating and 90% likelihood of return.”
Latest: yogonet.com
More companies
Number of entries in brackets.
Electronic Arts5Lottery.com Inc.4Enteractive3GameFly Inc.3Gameznflix Inc3Live Nation Entertainment, Inc.3NTN Buzztime Inc3NetEase3Nexon3Bragg Gaming Group Inc.2Buffalo Sabres2Denver Broncos2ZYNGA INC2Activision1Aristocrat1BetConstruct1BetVictor1Betting Hero1Betty1Biloxi Shuckers1Boom Ball1Boston Red Sox1GameSquare Holdings Inc.1Golden State Valkyries1GrooveGaming1HUYA Inc.1IGG1Majesco1MaxEnt1New York Islanders1Playson1Playtech / Quickspin1Portland Trail Blazers1PrizePicks1Promofy1RISQ1Roblox1Soft2Bet1SportCaller1The Pokémon Company1Wazdan1Welsh Fire1XFL1
Silent
Companies we know of in gaming that have published nothing on NPS or retention.
JG
Gaming Studio
PH
Gaming Studio
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.