XO Group Inc.
xogroupinc.com ↗In their words
“The churn rate decreased slightly to 29.4% at the end of September 2013, from 29.8% at the end of the same period last year”
“The churn rate decreased slightly to 29.5% at the end of June 2013, from 29.7% during the same period last year.”
“The churn rate increased slightly to 29.8% at the end of March 2013, from 29.3% during the same period last year”
NPS disclosures (0)
No NPS disclosures yet.
Retention disclosures (24)
Retention rate (TheKnot.com Local Online Advertising): 68% (Q4 2016) — “Retention Rate (a);(b) 68.0% 73.8%”
Retention rate (TheKnot.com Local Online Advertising): 68.6% (Q3 2016) — “Retention Rate (a);(b) 68.6%”
Retention rate (TheKnot.com Local Online Advertising): 69.7% (Q2 2016) — “Retention Rate (a);(b) 69.7%”
Retention rate (TheKnot.com Local Online Advertising): 71% (Q1 2016) — “Retention Rate (a);(b) 71.0%”
Retention rate (TheKnot.com Local Online Advertising): 73.8% (Q4 2015) — “Retention Rate (a);(b) 73.8%”
Retention rate (TheKnot.com Local Advertising): 71% (Q1 2016) — “Retention Rate (b) 71.0%”
Retention rate (Local Advertising): 75% (Q3 2015) — “Retention Rate (b) 74.9%”
Churn (Local Advertising (excluding Two Bright Lights)): 23.6% (Q2 2015) — “Churn Rate(a) 23.6% 25.2%”
Churn (Local Advertising (excluding Two Bright Lights)): 21.1% (Q1 2015) — “Churn Rate(a) 21.1% 21.7% 22.8% 25.2% 27.0%”
Churn (Local Advertising (excluding Two Bright Lights)): 21.7% (Q4 2014) — “Churn Rate(a) 21.7% 22.8% 25.2% 27.0% 27.9%”
Churn (Local Advertising): 22.8% (Q3 2014) — “Churn Rate(a) 22.8% 25.2% 27.0% 27.9% 29.4%”
Churn (Local Advertising): 25.2% (Q2 2014) — “Churn Rate 25.2% 27.0% 29.5%”
Churn (Local Advertising (vendors)): 27% (Q1 2014) — “Churn Rate 27.0% 27.9% 29.8%”
Churn (Local Online Advertising): 27.9% (4Q 2013) — “Churn Rate 27.9%”
Churn (vendors): 29.4% (Q3 2013) — “The churn rate decreased slightly to 29.4% at the end of September 2013, from 29.8% at the end of the same period last year”
Churn (Local Online Advertising): 29.5% (Q2 2013) — “The churn rate decreased slightly to 29.5% at the end of June 2013, from 29.7% during the same period last year.”
Churn (Local Online Advertising Vendors): 29.8% (Q1 2013) — “The churn rate increased slightly to 29.8% at the end of March 2013, from 29.3% during the same period last year”
Churn (vendors): 30.2% (Q4 2012) — “The churn rate increased slightly to 30.2% at the end of December 2012, from 29.1% at the end of the prior year”
Churn (vendors): 29.8% (Q3 2012) — “The Knot had approximately 22,100 vendors with paid directory listings at the close of the third quarter, and the trailing twelve month churn rate was 29.8% at the end of September, up 60 basis points year over year”
Churn (vendors): 29.7% (Q2 2012) — “The Knot had more than 21,800 vendors with paid directory listings at the close of the second quarter, and the trailing twelve month churn rate was 29.7% at the end of June, down 10 basis points year over year”
Churn (vendors): 29.3% (Q1 2012) — “The Knot had more than 21,500 vendors at the close of the first quarter, and the churn rate was 29.3% at the end of March, down 180 basis points year over year”
Churn (vendors): 29.1% (Q4 2011) — “The Knot had more than 20,900 vendors at the close of the fourth quarter, and the churn rate was reduced to 29.1% at the end of December, down another 10 basis points from 29.2% at September 30, 2011”
Churn (Vendors): 29.2% (Q3 2011) — “The Knot had approximately 20,500 vendors at the close of the third quarter and the churn rate was reduced to 29.2% at the end of September, down another 50 basis points from 29.8%”
Churn (vendors): 29.8% (Q2 2011) — “churn rate was reduced to 29.8% from 31.5% at March 31, 2011”
Lighthouse companies in Travel, hospitality & leisure
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.



