Max
wbd.com ↗In their words
“Greater than 90% retention in the first month”
“Max's Net Promoter Score stands at just 7 points, less than half the streaming category average of 16 points.”
“HBO Max and Discovery+ merger aims to leverage Discovery's customer retention power.”
NPS disclosures (1)
Max's Net Promoter Score stands at just 7 points, less than half the streaming category average of 16 points.
Retention disclosures (2)
HBO Max and Discovery+ merger aims to leverage Discovery's customer retention power.
Retention rate (discovery+ first month after free trial): 90% (Q1 2021) — “greater than 90% retention in the first month”
Lighthouse companies in Telecom & media
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.