Qurate Retail Group
qvc.com ↗In their words
“Our customer retention rate continues to improve, and is now 42% versus 40% last year”
“Zulily, part of Qurate Retail Group, uses machine learning for customer retention and acquisition alongside a 29% growth in total customers.”
NPS disclosures (1)
…of “watch & shop anytime, anywhere” experience Strong propensity to buy digitally, with internet / mobile comprising 46% of total sales Total Customers (thousands) Internet / Mobile Sales % KEY INDICATOR/INDUSTRY BENCHMARK … Net Promoter Score … Net Promoter Score, or NPS, is a nationally-recognized third party customer satisfaction indicator.
Retention disclosures (2)
Zulily, part of Qurate Retail Group, uses machine learning for customer retention and acquisition alongside a 29% growth in total customers.
Retention rate: 42% — “Our customer retention rate continues to improve, and is now 42% versus 40% last year”
Lighthouse companies in Retail & e-commerce
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.


