NPS Intelligence (beta)

Churn: 83.1% (Q3 2008) — “Blended annualized churn rate (83.1%) increased significantly versus 2Q08 (41.2%) and the 3Q07 (47.7%).”

Churn (Prepaid): 43.3% (Q2 2008 (annualized)) — “Churn - Annualized Rate [Prepaid] 43.3%”

Churn (Postpaid): 28.9% (Q2 2008 (annualized)) — “Churn - Annualized Rate [Postpaid] 28.9%”

Churn: 41.2% (Q2 2008 (annualized)) — “Blended annualized churn rate fell significantly to 41.2%, versus 65.3% in the 1Q08 and 42.7% in the 2Q07”

Churn (blended): 65.3% (1Q08) — “Blended annualized churn rate reached 65.3% higher than the 35.2% and 35.9% recorded in the 4Q07 and 1Q07, respectively.”

Churn: 65.3% (Q1 2008 (annualized)) — “Blended annualized churn rate reached 65.3% higher than the 35.2% and 35.9% recorded in the 4Q07 and 1Q07, respectively”

Churn: 3.4% (FY2007) — “Our average churn rate during the last three years was 4.0% per month in 2005, 4.6% per month in 2006 and 3.4% per month in 2007.”

Churn (postpaid wireless): 24.7% (FY 2007) — “In the postpaid segment, the indicator reached 24.7%, below 25.1% recorded in 2006”

Churn (prepaid wireless): 43.6% (FY 2007) — “In the prepaid segment, the churn rate decreased 18.8 percentage points and closed the period in 43.6%”

Churn (wireless consolidated (Tele Norte Celular)): 40.4% (FY 2007) — “we reduced the consolidated churn rate in 14.5 percentage points, totaling 40.4%”

Churn (Postpaid): 21.7% (Q4 2007 (annualized)) — “Annualized churn rate for the postpaid segment, which accounts for most of the revenues generated, reached 21.7% in the 4Q07, 1.4 p.p. lower than the 3Q07”

Churn (Blended (prepaid and postpaid)): 35.2% (Q4 2007 (annualized)) — “blended annualized churn rate decreased to 35.2% in the 4Q07, compared to 47.7% registered in the previous quarter”

Churn (prepaid): 52.5% (Q3 2007) — “Prepaid annualized churn rate totaled 52.5% in the 3Q07”

Churn (postpaid): 23.1% (Q3 2007) — “Annualized churn rate for the postpaid segment reached 23.1% in the 3Q07, lower than the 26.7% recorded in the 2Q07.”

Churn (blended annualized): 47.7% (Q3 2007) — “Blended annualized churn rate reached 47.7% in the 3Q07, higher than the 42.7% registered in the previous quarter”

Churn (prepaid): 46% (Q2 2007) — “Prepaid annualized churn rate totaled 46.0% in the 2Q07, higher than the 37.9% registered in the previous quarter”

Churn (postpaid): 26.7% (Q2 2007) — “Annualized churn rate for the postpaid segment totaled 26.7% in the 2Q07, practically in line with the 27.0% recorded in the 1Q07.”

Churn (blended annualized): 42.7% (Q2 2007) — “Blended annualized churn rate reached 42.7% in the 2Q07, higher than the 35.9% registered in the previous quarter”

Churn: 4.6% (2006, monthly) — “Our average churn rate reached 2.9% per month in 2004, 4.0% per month in 2005 and 4.6% per month in 2006.”

Churn (prepaid): 54% (Q3 2006) — “Prepaid annualized churn rate increased to 54.0%, against the 48.5% registered in the previous quarter.”

Churn (postpaid): 22.8% (Q3 2006) — “Postpaid annualized churn rate for 3Q06 was 22.8% lower than the 25.2% registered in the previous quarter.”

Churn (blended annualized): 47.9% (Q3 2006) — “Blended annualized churn rate increased in 3Q06, reaching 47.9%, due to lower churn rates in the prepaid segment.”

Churn (prepaid): 37.9% (Q1 2007) — “The prepaid churn rate totaled 37.9%, significantly lower than the 100.5% registered in the 4Q06”

Churn (postpaid): 27% (Q1 2007) — “Annualized churn rate for the postpaid segment, which accounts for most of the revenues generated, totaled 27.0% in the 1Q07”

Churn (blended annualized): 35.9% (Q1 2007) — “Blended annualized churn rate decreased from 86.4% in the 4Q06 to the 35.9% registered in the 1Q07.”

Churn: 3.7% (9M2006, monthly) — “Our average monthly churn rate in 2003, 2004, 2005 and for the nine months ended September 30, 2006 was 2.8%, 2.9%, 4.0% and 3.7%, respectively.”

Churn (prepaid): 62.3% (FY2006) — “In 2006, the prepaid churn rate increased by 9.5 percentage points, reaching 62.3%.”

Churn (postpaid): 25.1% (FY2006) — “In 2006, postpaid churn rate reached 25.1%, versus 32.8% registered in 2005.”

Churn (blended annualized): 54.9% (FY2006) — “In 2006, blended annualized churn rate totaled 54.9%, representing an increase of 6.8 percentage points over the previous year.”

Churn (prepaid): 54% (Q3 2006) — “Prepaid annualized churn rate increased to 54.0%, against the 48.5% registered in the previous quarter”

Churn (blended annualized): 47.9% (Q3 2006) — “Blended annualized churn rate increased in 3Q06, reaching 47.9%”

Churn (postpaid): 22.8% (Q3 2006) — “Postpaid annualized churn rate for 3Q06 was 22.8% lower than the 25.2% registered in the previous quarter”

Churn (Postpaid): 25% (Q2 2006 (annualized)) — “Postpaid churn rate was 25% in 2Q06, in line with the previous three quarters”

Churn (Prepaid): 49% (Q2 2006 (annualized)) — “Prepaid churn rate went up to 49% compared to 46% recorded in the previous quarter”

Churn (Consolidated): 44% (Q2 2006 (annualized)) — “The consolidated annualized churn rate increased in the quarter, reaching 44%, due to higher churn rates in the prepaid segment”

Churn (consolidated): 48.1% (FY2005) — “consolidated annualized churn rate increased 12.8% when compared to the previous year, amounting to 48.1%”

Churn (prepaid): 52.8% (FY2005) — “In the prepaid segment, the indicator presented a rise of 16.5 percentage points, which means a churn rate of 52.8% in the year”

Churn (postpaid): 32.8% (FY2005) — “Postpaid segment churn rate remained virtually stable in 2005, closing the year at 32.8%, as compared to 32.5% in 2004”

Churn (prepaid): 46% (Q1 2006) — “prepaid annualized churn rate decreased to 46% when compared to the 53% registered in the previous quarter”

Churn (postpaid): 25% (Q1 2006) — “The postpaid annualized churn rate for 1Q06 reached 25% in line with the last two quarters”

Churn (blended annualized): 42% (Q1 2006) — “Blended annualized churn rate decreased during the quarter reaching 42%”

Churn (Postpaid): 25.4% (Q4 2005) — “For the postpaid segment, annualized churn rates remained fairly stable at 25.4%”

Churn (Prepaid): 52.7% (Q4 2005) — “prepaid annualized churn rate for 4Q05 remained high at 52.7%, but lower than the 56.8% registered in the previous quarter”

Churn (Blended): 46.7% (Q4 2005) — “Blended annualized churn rate decreased from 49.6% in the 3Q05 to 46.7% registered in the 4Q05”

Churn (Prepaid): 56.8% (3Q05) — “The prepaid annualized churn rate for 3Q05 reached 56.8%, higher than the 53.2% registered in the previous quarter.”

Churn (Postpaid): 25.2% (3Q05) — “For the postpaid segment, despite the highly competitive environment, annualized churn rates experienced a steep decrease of 12.5 p.p. when compared to the previous quarter.”

Churn (Prepaid): 53.2% (2Q05) — “The prepaid annualized churn rate for 2Q05 reached 53.2%.”

Churn (Postpaid): 37.6% (2Q05) — “For the postpaid segment, which accounts for most revenues generated, annualized churn rates decreased by 3.6 p.p. when compared to the previous quarter.”

Churn: 2.9% (FY2004) — “Our average monthly churn rate in 2002, 2003 and 2004 was 2.6%, 2.8% and 2.9%, respectively”

Churn (postpaid): 41% (Q1 2005) — “The postpaid annualized churn rate for 1Q05 reached 41%”

Churn: 46% (Q1 2005) — “The blended annualized churn rate increased during the quarter reaching 46%”

Churn (postpaid): 27.1% (Q4 2004) — “churn rates for the postpaid segment have decreased to 27.1% from the 28.6% reported in the previous quarter”

Churn: 42.7% (Q4 2004) — “The blended annualized churn rate increased significantly during the quarter reaching 42.7%”

Churn (prepaid): 22.3% (Q3 2004, annualized) — “prepaid segment, churn rates decreased to 22.3% when compared to 36.4% and 35.7% registered in the previous quarter”

Churn (postpaid): 28.6% (Q3 2004, annualized) — “postpaid annualized churn rate improved, decreasing to 28.6% from the 36.8% reported in the 2Q04”

Churn (blended): 23.8% (Q3 2004, annualized) — “blended annualized churn rate decreased to 23.8% from 36.5% reported in the previous quarter”

Churn (prepaid): 36.4% (Q2 2004, annualized) — “Prepaid annualized churn rate for the quarter also decreased to 36.4% from 38.2% in the 1Q04”

Churn (postpaid): 36.8% (Q2 2004, annualized) — “postpaid annualized churn rate for the 2Q04 decreased to 36.8% from 37.9% in the 1Q04”

Churn (blended): 36.5% (Q2 2004, annualized) — “blended annualized churn rate decreased to 36.5% when compared to 38.1% registered in the 1Q04”

Churn: 2.8% (2003, monthly) — “Our average churn rate has remained relatively constant during the last three years, moving from 2.7% per month in 2001 to 2.6% per month in 2002 to 2.8% per month in 2003.”

Churn (prepaid): 38.2% (1Q04) — “prepaid annualized churn rate for the quarter was 38.2%”

Churn (postpaid): 37.9% (1Q04) — “postpaid annualized churn rate for 1Q04 reached 37.9%”

Churn (blended): 38.1% (1Q04) — “For the first quarter of 2004, the blended annualized churn rate was 38.1%”

Churn (prepaid): 32% (Q4 2003) — “prepaid annualized churn rate for the quarter decreased to 32% from 36% registered in the previous quarter”

Churn (postpaid): 30% (Q4 2003) — “postpaid annualized churn rate decreased to 30% from the 32% reported in the 3Q03”

Churn (prepaid): 36% (3Q03 (annualized)) — “prepaid annualized churn rate for the quarter was 36%, in line with the previous quarter”

Churn (postpaid): 32% (3Q03 (annualized)) — “postpaid annualized churn rate improved, decreasing to 32% from the 38%”

Churn (blended): 35% (3Q03 (annualized)) — “blended annualized churn rate was 35% compared to the 36% reported in the previous quarter”

Churn (blended): 36.3% (Q2 2003) — “blended annualized churn rate was 36% compared to the 30% reported in the previous quarter”

Churn (blended annualized): 30% (Q1 2003) — “For the first quarter of 2003, the blended annualized churn rate was 30% compared to the 28% reported in the previous quarter.”

Churn (Amazonia Celular): 32% (2002) — “Our average annualized churn rate in 2000, 2001 and 2002 was 22%, 33% and 32%, respectively”

Churn: 2.6% (2002) — “Our average churn rate has increased during the last three years from 1.9% per month in 2000 to 2.6% per month in 2002”

Churn (blended): 30.4% (Q1 2003) — “blended annualized churn rate was 30% compared to the 28% reported in the previous quarter”

Churn (prepaid annualized): 26% (Q4 2002) — “The prepaid annualized churn rate for the quarter was 26.0%, compared to the 32.2% registered in the previous quarter.”

Churn (postpaid annualized): 32.2% (Q4 2002) — “The postpaid annualized churn rate decreased from 34.5% in the 3Q02 to 32.2% in the 4Q02.”

Churn (blended annualized): 27.7% (Q4 2002) — “For the fourth quarter of 2002, the blended annualized churn rate was 27.7% compared to the 32.8% reported in the previous quarter.”

Churn (prepaid): 32.2% (Q3 2002) — “prepaid annualized churn rate for the quarter was 32.2%, compared to 31.3% registered in the previous quarter”

Churn (postpaid): 34.5% (Q3 2002) — “postpaid annualized churn rate decreased from 42.1% in the 2Q02 to 34.5% in the 3Q02”

Churn (blended): 32.8% (Q3 2002) — “blended annualized churn rate was 32.8% compared to the 34.5% reported in the previous quarter”

Churn (prepaid annualized): 32.2% (Q3 2002) — “prepaid annualized churn rate for the quarter was 32.2%, compared to 31.3% registered in the previous quarter”

Churn (postpaid annualized): 34.5% (Q3 2002) — “postpaid annualized churn rate decreased from 42.1% in the 2Q02 to 34.5% in the 3Q02”

Churn (blended annualized): 32.8% (Q3 2002) — “blended annualized churn rate was 32.8% compared to the 34.5% reported in the previous quarter”

Churn (prepaid annualized): 31% (Q2 2002) — “prepaid annualized churn rate for the quarter was 31%”

Churn (postpaid annualized): 42% (Q2 2002) — “postpaid annualized churn rate for 2Q02 reached 42%”

Churn (blended annualized): 34.5% (Q2 2002) — “For the second quarter of 2002, the blended annualized churn rate was 34.5% compared to 31.1% reported in the previous quarter”