Tele Centro Oeste Celular Participacoes
In their words
“Save Team reported an 8.4 percentage point improvement (retention rate in Dec/04 = 76.2%; Dec/05 = 84.6%)”
“Monthly churn at 1.9% stable in relation to 3Q04, in an environment of strong competition”
“Monthly churn at 1.5% decreased 0.5 p.p. in relation to 2Q04, showing the results of customer retention campaigns.”
NPS disclosures (0)
No NPS disclosures yet.
Retention disclosures (30)
Retention rate: 84.6% (Dec/2005) — “Save Team reported an 8.4 percentage point improvement (retention rate in Dec/04 = 76.2%; Dec/05 = 84.6%)”
Churn: 1.6% (Q4 2005) — “Monthly Churn … p.p. 2.3% -0.6 p.p. … p.p.”
Churn: 1.9% (Q3 2005) — “Monthly churn at 1.9% stable in relation to 3Q04, in an environment of strong competition”
Churn: 1.5% (2Q05) — “Monthly churn at 1.5% decreased 0.5 p.p. in relation to 2Q04, showing the results of customer retention campaigns.”
Churn: 1.3% (1Q05) — “Monthly churn at 1.3% decreased 1.0 p.p. in relation to 4Q04, showing the successful customer retention campaigns.”
Churn: 0.1% (4Q04) — “Monthly churn decreased 0.1 percentile point in 2004 in relation to last year, showing the successful customer retention campaigns.”
Churn: 1.8% (3Q04) — “Churn recorded 1.8%, a drop of 0.5 and 0.2 percentage points in relation to 3Q03 and 2Q04, respectively reflecting the Company's customer loyalty program”
Churn (TRO): 2% (Q2 2004) — “Monthly Churn (%) … p.p. 2.2% -0.2 p.p.”
Churn (TCO Goiás): 2.4% (Q1 2004) — “Monthly Churn (%) … .2p.p 2.1 0.3p.p”
Churn (TCO Brasília): 1.5% (Q1 2004) — “Monthly Churn (%) … .7p.p 1.4% 0.1p.p.”
Churn (TRO): 1.7% (Q1 2004) — “Monthly churn declined 0.7 p.p. in 1Q04 to 1.7% (2.4% in 4Q03)”
Churn: 10.9% (Q1 2004) — “Churn in the quarter(%) … p.p. 6.5% 4.4 p.p.”
Churn: 6.5% (Q1 2004) — “Churn in the quarter(%) … ”
Churn: 7.3% (Q1 2004) — “Churn in the quarter(%) … .4p.p. 6.1% 1.2p.p.”
Churn (Total (VIVO)): 6.1% (Q3 2003) — “Churn in the quarter (%) … p.p.”
Churn (NBT - Area 8): 7.9% (Q3 2003) — “Churn in the quarter (%) … p.p. 5.3% 2.6 p.p.”
Churn (VIVO (Brazil area)): 6.1% (Q3 2003) — “Churn in the quarter (%) … p.p. 4.7% 1.4 p.p.”
Churn (Tele Centro Oeste NBT Area 8): 8.5% (Q2 2003) — “Churn in the quarter (%) … p.p.”
Churn (Tele Centro Oeste Vivo): 6% (Q2 2003) — “Churn in the quarter (%) … p.p.”
Churn (Area 8): 8.5% (Q2 2003) — “Churn in the quarter (%) … .3p.p.”
Churn (Area 7): 6% (Q2 2003) — “Churn in the quarter (%) … .9p.p.”
Churn (Area 8): 5.79% (Q1 2003) — “Churn, no trimestre (%) … ”
Churn (Area 7): 3.91% (Q1 2003) — “Churn rate in the quarter (%) … ”
Churn: 4.28% (Q1 2003) — “TCO Celular's churn rate reached 4.28% at the end of the first quarter of 2003, a decrease of 1.2% over the figure registered in the last quarter”
Churn (consolidated): 15.5% (FY2002) — “The accrued churn rate in 2002 was 15.50%, denoting a 1.8% increase over the accrued 2001 rate.”
Churn (consolidated): 5.47% (Q4 2002) — “The churn rate reached 5.47% in the fourth quarter of 2002, which represents a 0.7% increase over the value obtained in the previous quarter.”
Churn (Area 8): 5.29% (Q3 2002) — “Churn, in the quarter (%) … -1.98%”
Churn (Area 7): 4.68% (Q3 2002) — “Churn, in the quarter (%) … -0.05%”
Churn (TCO Celular (consolidated)): 4.8% (Q3 2002) — “The Churn Rate reached 4.80% in the third quarter of 2002, which represents an increase of 0.20% over the value obtained in the previous quarter”
Churn: 13.7% (FY2001) — “Company's annual consolidated churn rate was 13.7% in 2001”
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About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.

