Snowflake
snowflake.com ↗In their words
“Net revenue retention rates stabilized at 127%.”
“Our net revenue retention rate exceeded 170% and Snowflake leads the industry with a net promoter score of 72. Snowflake is delivering high growth and operating leverage.”
“While maintaining a net revenue retention rate of 168%, we also generated $23 million of adjusted free cash flow”
Disclosed NPS over time
Every Net Promoter Score Snowflake has published, by date.
NPS disclosures (10)
Snowflake's Net Promoter Score is growing sequentially and year over year.
Snowflake earned a Net Promoter Score of 72 in 2022, significantly outperforming competing cloud vendors averaging 21.
Snowflake achieves Net Promoter Score of 72 and 158% worldwide net revenue retention in EMEA growth period.
Snowflake has one of the highest net promoter scores of all companies, cited as an indicator of excellent stock performance.
Our net revenue retention rate exceeded 170% and Snowflake leads the industry with a net promoter score of 72. Snowflake is delivering high growth and operating leverage.
Snowflake boasts a net promoter score of 71, demonstrating high customer satisfaction.
Snowflake reports Net Promoter Score of 71 at IPO, comparable to Apple and Tesla.
In May 2020, we achieved a Net Promoter Score (NPS) of 71. NPS is a third-party measurement of the willingness of customers to recommend a company’s products or services to other potential customers.
In May 2020, we achieved a Net Promoter Score (NPS) of 71. NPS is a third-party measurement of the willingness of customers to recommend a company’s products or services to other potential customers.
In May 2020, we achieved a Net Promoter Score (NPS) of 71. NPS is a third-party measurement of the willingness of customers to recommend a company’s products or services to other potential customers.
Retention disclosures (60)
Analyst discusses Snowflake's net revenue retention metric alongside product acquisitions and pipeline.
Snowflake reported that retention remained a key support for its consumption model, with strong net revenue retention.
Snowflake's net revenue retention rate held steady at 126%, with consumption-driven growth from AI workloads cited as key driver of product revenue forecast.
Snowflake reported a net revenue retention rate of 125% at the end of fiscal 2026.
Snowflake's fiscal 2027 performance featured product revenue growth of 34% year-over-year with net revenue retention being a key watched metric.
Snowflake reported a net revenue retention rate of 124% in Q1 2026 earnings.
Snowflake reported Q1 FY2027 results with 126% net revenue retention, 33.5% revenue growth, and 12% adjusted EBIT margin, beating consensus.
Snowflake reports net revenue retention of 150%, indicating existing customers are increasing spending.
Snowflake reports net revenue retention rose to 126% alongside 38% year-over-year growth in net new customer additions.
Snowflake's Net Revenue Retention above 100% demonstrates strong expansion revenue and customer growth.
Snowflake reports net revenue retention fell from 174% to 124% but shows recovery in growth for first time in Q1 FY2027.
Snowflake reports net revenue retention of 125% in Q4 earnings.
Snowflake's net revenue retention rate improved after stalling for the past two quarters.
Snowflake reported net revenue retention of 126% in Q1, up one percentage point sequentially, indicating strong customer expansion.
Snowflake reports net revenue retention of 124% as ARR grows to $5.4 billion in 2026.
Snowflake reported revenue growth of 34% year-over-year and a robust net revenue retention rate of 126%, underscoring expanding enterprise wallet share.
Snowflake's net retention hit 105%, supporting revenue growth assumptions.
Net revenue retention: 126% (Q1 FY2027) — “Net revenue retention rate of 126%”
Snowflake reported a 125% net revenue retention rate in the previous fiscal quarter, validating customer expansion and platform adoption.
Snowflake net dollar retention is 150%, the highest in large-cap software history, with management lifting full-year revenue guidance to 71% growth.
Snowflake maintains strong net revenue retention at 125% in Q4, indicating existing customers are spending significantly more than a year prior.
Snowflake remains a high-quality platform with excellent net revenue retention and improving customer expansion metrics, though growth has slowed.
Net revenue retention: 125% (Q4 FY2026) — “Net revenue retention rate of 125%”
Snowflake reports net revenue retention of 125%, down from 150% pandemic-era levels, reflecting deep customer loyalty.
Snowflake reports 125% net revenue retention rate, indicating strong customer loyalty and expansion.
Snowflake reported a net retention rate of 125%, reflecting strong customer loyalty and expansion, with 533 new customers added.
Net revenue retention: 125% (Q2 FY2026 (July 31, 2025)) — “Net revenue retention rate was 125% as of July 31, 2025”
Snowflake's remaining performance obligations reached $6.7 billion (+34% year-over-year), signaling strong customer retention.
Net revenue retention: 124% (Q1 FY2026 (April 30, 2025)) — “Net revenue retention rate of 124% as of April 30, 2025”
Net revenue retention: 126% (Q4 FY2025 (January 31, 2025)) — “Net revenue retention rate was 126% as of January 31, 2025”
Snowflake's DBNR remained stable at 127%, signaling improved customer retention after sequential declines.
Net revenue retention: 127% (Q3 2025) — “Net revenue retention rates stabilized at 127%.”
Net revenue retention: 127% (Q2 FY2025 (ended July 31, 2024)) — “Net revenue retention rate was 127% as of July 31, 2024”
Net revenue retention: 128% (Q1 FY2025 (ended April 30, 2024)) — “Net revenue retention rate of 128%”
Net revenue retention: 158% (FY2023 (January 31, 2023)) — “net revenue retention rate of 131% and 158% as of January 31, 2024 and 2023, respectively”
Snowflake's net revenue retention (NRR) was 158%, indicating existing customers increased total spend by 58% year-over-year.
Net revenue retention: 131% (Q4 FY2024 (ended January 31, 2024)) — “Net revenue retention rate was 131% as of January 31, 2024”
Net revenue retention: 135% (Q3 FY2024) — “Net revenue retention rate was 135% as of October 31, 2023.”
Net revenue retention: 142% (Q2 FY2024) — “Net revenue retention rate was 142% as of July 31, 2023.”
Net revenue retention: 151% (Q1 FY2024) — “Net revenue retention rate of 151% as of April 30, 2023.”
Net revenue retention: 158% (Q4 FY2023) — “Net revenue retention rate was 158% as of January 31, 2023.”
Net revenue retention: 165% (Q3 FY2023) — “Net revenue retention rate was 165% as of October 31, 2022.”
Snowflake reported net revenue retention rate of 171% as of July 31, 2022.
Net revenue retention: 171% (Q2 FY2023) — “Net revenue retention rate was 171% as of July 31, 2022.”
Snowflake reports customer retention that is vastly above average, though remaining high as valuation has normalized.
Net revenue retention: 177% (FY2022 Q4) — “NET REVENUE RETENTION RATE 177% Our net revenue retention rate reached 177%”
Net revenue retention: 174% (Q1 FY2023) — “Net revenue retention rate of 174% as of April 30, 2022.”
Snowflake reported very strong customer retention and a noticeable increase in large customers in Q4 earnings.
Net revenue retention: 178% (Q4 FY2022) — “Net revenue retention rate was 178% as of January 31, 2022.”
Net revenue retention: 173% (Q3 FY2022) — “Net revenue retention rate of 173%”
Snowflake reported a net revenue retention rate of 169% for Q2, reflecting spend from existing customers this year compared to last year.
Net revenue retention: 169% (Q2 FY2022) — “Net revenue retention rate of 169%”
Snowflake reports net revenue retention rate exceeding 160%, demonstrating strong client retention.
Net revenue retention: 168% (Q1 2022) — “While maintaining a net revenue retention rate of 168%, we also generated $23 million of adjusted free cash flow”
Snowflake reported a net revenue retention rate of 162% with 4,139 total customers.
Net revenue retention: 168% (FY2021 Q4) — “Net revenue retention rate of 168% as of January 31, 2021”
Snowflake reported net revenue retention rate of 162% as of October 31, 2020, in Q3 fiscal 2021 earnings.
Net revenue retention: 162% (Q3 FY2021) — “Net revenue retention rate of 162%”
Snowflake customers characterized as sticky with strong customer retention rates.
Net revenue retention: 158% (July 31, 2020) — “net revenue retention rate, which was 158% as of July 31, 2020”
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About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.



