NPS Intelligence (beta)

So we always are paying our customers and get that research back on a week-by-week basis. That gives us the NPS, the OSAT scores that we rely on.

We're, you know, making sure that we're balancing out the NPS, the OSAT, the guest satisfaction scores with our ability to drive revenue, with our ability to drive the business.

And when I look at our NPS scores and our OSAT scores right now, they are near records at most of our parks. So we've got a tremendously valuable guest experience.

So I have a lot of confidence in the appeal of our product, the NPS scores we're generating and what that allows us to do in terms of both maintaining the relationship with our customers, which I've characterized as a lifetime generational connection,…

…I am of the team and all the good work they're doing, providing a high-quality guest experience with increasing NPS scores week over week in one of the toughest challenging -- most challenging environments I've seen in the over 30 years I've been…

So we've talked about how we're looking at everything from Net Promoter Scores to -- in the case of Grand Carnivale, which is a nighttime event, the attendance that comes in late afternoon to early evening.

After earning excellent Net Promoter Scores at Cedar Point, the six-week attraction rolled onto Kings Dominion for the summer and will wrap things up later this fall at Dorney Park.

Importantly, we continue to delight our guests as evidenced by higher net promoter score in almost all of our parks. This is an important metric that measures the willingness of our guest to recommend our parks to others.

What I'm really proud about is the meaningful advancement in our NPS scores this year. It says we're offering a high-quality guest experience, as you know, that leads to our industry-leading per cap.

We also see in terms of all season beverage and all-season dining, those guests that purchase that their NPS scores are higher and their renewal rates are higher.