Scandinavian Airlines (SAS)
sas.com ↗In their words
“Scandinavian Airlines reports that its fleet-wide Net Promoter Score, a measure of customer loyalty, has risen.”
“SAS wins European Airline of the Year 2026, with rising Net Promoter Score and improved customer satisfaction levels evident in transformation.”
“SAS reached an all-time-high Net Promoter Score while cutting disruption costs by 50% through focus on operational basics.”
NPS disclosures (4)
Scandinavian Airlines reports that its fleet-wide Net Promoter Score, a measure of customer loyalty, has risen.
SAS wins European Airline of the Year 2026, with rising Net Promoter Score and improved customer satisfaction levels evident in transformation.
SAS reached an all-time-high Net Promoter Score while cutting disruption costs by 50% through focus on operational basics.
SAS uses Net Promoter Score derived from customer survey data to understand customer journeys and identify improvement opportunities.
Retention disclosures (0)
No retention figures yet.
Lighthouse companies in Travel, hospitality & leisure
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.