Roku
roku.com ↗In their words
“Roku's Net Promoter Score is 71, compared to industry average for Consumer Brands/Entertainment.”
“Roku achieved a 92% customer retention rate for advertisers spending $1 million or more.”
“Roku and Starz discuss strategies for subscriber acquisition and customer retention in new distribution model.”
NPS disclosures (1)
Roku's Net Promoter Score is 71, compared to industry average for Consumer Brands/Entertainment.
Retention disclosures (3)
Roku and Starz discuss strategies for subscriber acquisition and customer retention in new distribution model.
Roku achieved a 92% customer retention rate for advertisers spending $1 million or more.
Roku's premium subscription additions expected to deliver higher customer retention alongside larger customer base.
Lighthouse companies in Telecom & media
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.

