NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Technology  /  Qualtrics
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Latest disclosed NPS
no score published
10
NPS entries
0 with a number
116%
NRR
2 May 2023
2018–26
Years covered
30 entries in all

In their words

“Qualtrics achieves approximately 85% revenue retention, with Fitch analysts expecting retention rates to remain high as customers expand usage.”
— reported by fitchratings.com · 11 Apr 2023 · NI-0D90247
“As of September 30, 2020, our net retention rate was 122%, and it has been greater than 120% in each of the last eight quarters.”
— Qualtrics · SEC S-1 IPO prospectus · filed 12 Jan 2021 · NI-6129642
“As of September 30, 2020, our net retention rate was 122%, and it has been greater than 120% in each of the last eight quarters.”
— Qualtrics · SEC S-1 IPO prospectus · filed 28 Dec 2020 · NI-1CD3DDB

NPS disclosures (10)

Search the database →

3 May 2024
NPSProgram

Qualtrics and Bain announced an expanded go-to-market partnership integrating Net Promoter Score methodologies.

— reported by prnewswire.com · 3 May 2024 · NI-F841390
prnewswire.com ↗
16 Dec 2022
NPSProgram

Qualtrics unveils XM Platform with benchmark metrics including customer satisfaction and net promoter scores for peer assessment.

— reported by destinationcrm.com · 16 Dec 2022 · NI-47E08D2
destinationcrm.com ↗
28 Oct 2020
CESProgram

Qualtrics unveils next wave of Experience Management innovations supporting NPS, CSAT, and CES measurement.

— reported by directorsclub.news · 28 Oct 2020 · NI-8EBD134
directorsclub.news ↗
27 Oct 2020
NPSProgram

Qualtrics unveils Customer Experience Management innovations including NPS, CSAT, and CES measurement capabilities.

— reported by martechcube.com · 27 Oct 2020 · NI-564C649
martechcube.com ↗
8 Apr 2020
NPSProgram

Qualtrics Partner Network doubled to over 200 global companies; Bain & Company now provides reliable NPS benchmarks.

— reported by martechseries.com · 8 Apr 2020 · NI-4CE981B
martechseries.com ↗
18 Apr 2019
NPSProgram

Qualtrics and SAP are collaborating with a focus on customer experience and Net Promoter Score (NPS) measurement, alongside HR professionals focused on employee experience.

— reported by diginomica.com · 18 Apr 2019 · NI-2CEAFD2
diginomica.com ↗
5 Nov 2018
NPSProgram

This customer enthusiasm is evidenced by our top quartile NPS among a study we conducted with an international management consultancy firm of 28 technology companies (which included, by market capitalization, 20 of the largest technology and application…

— Qualtrics · SEC S-1 IPO prospectus · filed 5 Nov 2018 · NI-B003E2E
SEC S-1 IPO prospectus ↗
26 Oct 2018
NPSProgram

This customer enthusiasm is evidenced by our top quartile NPS among a study we conducted with an international management consultancy firm of 28 technology companies (which included, by market capitalization, 20 of the largest technology and application…

— Qualtrics · SEC S-1 IPO prospectus · filed 26 Oct 2018 · NI-C8BFB13
SEC S-1 IPO prospectus ↗
19 Oct 2018
NPSProgram

…• Net Promoter Score Benchmark Study , October 2017, Temkin Group. Industry publications, surveys, and forecasts generally state that the information contained therein has been obtained from sources believed to be reliable, but such information may not…

— Qualtrics · SEC S-1 IPO prospectus · filed 19 Oct 2018 · NI-E98FAD8
SEC S-1 IPO prospectus ↗
13 Apr 2018
NPSProgram

Qualtrics acquires Delighted to extend market leadership in customer experience measurement using the Net Promoter System.

— reported by markets.businessinsider.com · 13 Apr 2018 · NI-7211505
markets.businessinsider.com ↗

Retention disclosures (20)

Open in the retention database →

22 May 2026
Retentionup

Qualtrics demonstrates high revenue retention at approximately 85% with net retention above 100%.

— reported by fitchratings.com · 22 May 2026 · NI-4E3E5D8
fitchratings.com ↗
20 Mar 2025
Retention

Qualtrics is used by thousands of organizations to improve customer retention, loyalty, and employee engagement.

— reported by prnewswire.com · 20 Mar 2025 · NI-44C2DFE
prnewswire.com ↗
2 May 2023
NRR116%

Net revenue retention: 116% (Q1 2023 (as of Mar 31, 2023)) — “As of March 31, 2023, our net retention rate was 116%.”

— Qualtrics · SEC 10-Q quarterly report · filed 2 May 2023 · NI-11719CA
SEC 10-Q quarterly report ↗
11 Apr 2023
Retention85%

Qualtrics achieves approximately 85% revenue retention, with Fitch analysts expecting retention rates to remain high as customers expand usage.

— reported by fitchratings.com · 11 Apr 2023 · NI-0D90247
fitchratings.com ↗
10 Mar 2023
Retention

Qualtrics and Merkle integration empowers brands to optimize experiences and improve customer retention.

— reported by mytotalretail.com · 10 Mar 2023 · NI-8CA142C
mytotalretail.com ↗
24 Feb 2023
NRR120%

Net revenue retention: 120% (FY2022 (trailing four-quarter)) — “As of December 31, 2022, our net retention rate was 120%. Our net retention rate was 128% as of December 31, 2021.”

— Qualtrics · SEC 10-K annual report · filed 24 Feb 2023 · NI-0823E77
SEC 10-K annual report ↗
3 Nov 2022
NRR124%

Net revenue retention: 124% (Q3 2022) — “As of September 30, 2022, our net retention rate was 124%. Our net retention rate was 128% as of December 31, 2021.”

— Qualtrics · SEC 10-Q quarterly report · filed 3 Nov 2022 · NI-06F3932
SEC 10-Q quarterly report ↗
3 Aug 2022
NRR126%

Net revenue retention: 126% (Q2 2022) — “As of June 30, 2022, our net retention rate was 126%. Our net retention rate was 128% as of December 31, 2021.”

— Qualtrics · SEC 10-Q quarterly report · filed 3 Aug 2022 · NI-AAE3287
SEC 10-Q quarterly report ↗
1 Mar 2022
NRR128%

Net revenue retention: 128% (FY2021) — “As of December 31, 2021, our net retention rate was 128%. Our net retention rate was 120% and 125% as of December 31, 2020 and 2019, respectively”

— Qualtrics · SEC 10-K annual report · filed 1 Mar 2022 · NI-B8FE54F
SEC 10-K annual report ↗
18 Feb 2022
Retentionup

Qualtrics' XM ecosystem is generating outstanding growth in customer retention.

— reported by seekingalpha.com · 18 Feb 2022 · NI-90F47E0
seekingalpha.com ↗
22 Oct 2021
NRR125%

Net revenue retention: 125% (Q3 2021) — “As of September 30, 2021, our net retention rate was 125%. Our net retention rate was 120% as of December 31, 2020.”

— Qualtrics · SEC 10-Q quarterly report · filed 22 Oct 2021 · NI-C9D9F75
SEC 10-Q quarterly report ↗
30 Apr 2021
Retention

Qualtrics launches a Customer Care Command Center to help service agents build customer loyalty and impact business outcomes.

— reported by prnewswire.com · 30 Apr 2021 · NI-E326CDF
prnewswire.com ↗
9 Mar 2021
NRR120%

Net revenue retention: 120% (Q4 2020) — “As of December 31, 2020, our net retention rate was 120%. Our net retention rate was 125% and 122% as of December 31, 2019 and 2018, respectively.”

— Qualtrics · SEC 10-K annual report · filed 9 Mar 2021 · NI-4C9C448
SEC 10-K annual report ↗
12 Jan 2021
NRR122%

Net revenue retention: 122% (September 30, 2020) — “As of September 30, 2020, our net retention rate was 122%, and it has been greater than 120% in each of the last eight quarters.”

— Qualtrics · SEC S-1 IPO prospectus · filed 12 Jan 2021 · NI-6129642
SEC S-1 IPO prospectus ↗
28 Dec 2020
NRR122%

Net revenue retention: 122% (Q3 2020) — “As of September 30, 2020, our net retention rate was 122%, and it has been greater than 120% in each of the last eight quarters.”

— Qualtrics · SEC S-1 IPO prospectus · filed 28 Dec 2020 · NI-1CD3DDB
SEC S-1 IPO prospectus ↗
27 Oct 2020
Retention

Qualtrics unveiled new experience management innovations designed to improve customer retention and employee engagement.

— reported by prnewswire.com · 27 Oct 2020 · NI-0664E9F
prnewswire.com ↗
17 Mar 2019
Retention

SAP-owned Qualtrics uses customer feedback tools for customer retention purposes, asking customers for improvement insights.

— reported by businessinsider.com · 17 Mar 2019 · NI-2AC290F
businessinsider.com ↗
26 Oct 2018
NRR140%

Net revenue retention (2018 Global 2000 customers): 140% (Q3 2018 (ended Sep 30, 2018)) — “As such, our net retention rate for our customers in the 2018 Global 2000 was 140% as of September 30, 2018.”

— Qualtrics · SEC S-1 IPO prospectus · filed 26 Oct 2018 · NI-87ACA88
SEC S-1 IPO prospectus ↗
19 Oct 2018
NRR143%

Net revenue retention (2017 Global 2000 customers): 143% (Q2 2018 (ended Jun 30, 2018)) — “As such, our net retention rate for our customers in the 2017 Global 2000 was 143% as of June 30, 2018.”

— Qualtrics · SEC S-1 IPO prospectus · filed 19 Oct 2018 · NI-070B69E
SEC S-1 IPO prospectus ↗
19 Oct 2018
NRR122%

Net revenue retention (overall): 122% (Q2 2018 (ended Jun 30, 2018)) — “As of June 30, 2018, our net retention rate was 122%.”

— Qualtrics · SEC S-1 IPO prospectus · filed 19 Oct 2018 · NI-FC5DE35
SEC S-1 IPO prospectus ↗

Lighthouse companies in Technology

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About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.