Portillo's Inc.
In their words
“The result was strong revenue and margin performance, multiyear highs in overall guest satisfaction, and a current Net Promoter Score of nearly 70, outperforming most of our peers.”
“The guest loyalty, I would say fanaticism, kind of brand love or net promoter score is as high as anybody in the industry. Once they get to know the brand.”
“I would tell you, the one thing I would add is you generally see though very high metrics still from a customer satisfaction, Net Promoter Score.”
Disclosed NPS over time
Every Net Promoter Score Portillo's Inc. has published, by date.
NPS disclosures (9)
The guest loyalty, I would say fanaticism, kind of brand love or net promoter score is as high as anybody in the industry. Once they get to know the brand.
I would tell you, the one thing I would add is you generally see though very high metrics still from a customer satisfaction, Net Promoter Score.
…duplicate confidential content, in whole or part, without written consent 6 0 20 40 60 80 NPS 64 63 62 62 61 57 57 56 28 2025 Net Promoter Score (NPS)(1) (1) Net promoter score measures consumer enthusiasm and advocacy based on a single survey question.
This aligns with the high Net Promoter Score (NPS) we consistently see, regularly ranking ahead of other brands. This recognition underscores the loyalty we’ve built and the exceptional guest experience we continue to deliver.
Industry market research studies consistently show Portillo’s among the elite in net promoter score. Our delicious food, fun restaurants, and engaging teams have created strong demand for Portillo’s across the country.
The result was strong revenue and margin performance, multiyear highs in overall guest satisfaction, and a current Net Promoter Score of nearly 70, outperforming most of our peers.
Based on a national survey powered by Dynata in July 2021, our nationwide net promoter score exceeded that of many notable fast casual competitors.
Based on a recent national survey powered by Dynata, our nationwide net promoter score exceeded that of many notable fast casual competitors.
Based on a recent national survey powered by Dynata, our nationwide net promoter score exceeded that of many notable fast casual competitors.
Retention disclosures (0)
No retention figures yet.
Lighthouse companies in Travel, hospitality & leisure
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.