NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Polaris Inc.

Automotive (makers, dealers, parts)Powersports ManufacturerPII
70
Latest disclosed NPS
29 Apr 2025
21
NPS entries
13 with a number
2008–25
Years covered
21 entries in all

In their words

“We achieved a Net Promoter Score of over 70, which indicates we’re listening and making the right investments in our dealers. This partnership is vital in both good times and bad, and I am confident that we are a trusted partner to our dealers.”
— Mike Speetzen, President and CEO, Polaris Inc. · Earnings call, Q1 2025 · 29 Apr 2025
“And maybe -- maybe more, well over a 100,000 Victory customers out there and they’ve had a great experience with those bikes is evidenced by the net promoter scores.”
— Scott Wine, Chief Executive Officer (CEO), Polaris Inc. · Earnings call, Q2 2017 · 20 Jul 2017
“What made Polaris number one in off-road vehicles is outstanding product performance, powerful brands and industry leading Net Promoter Scores.”
— Scott W. Wine, Chairman & Chief Executive Officer, Polaris Inc. · Earnings call, Q2 2016 · 20 Jul 2016

Disclosed NPS over time

Every Net Promoter Score Polaris Inc. has published, by date.

60708090100200820092010201120142015201775758075757575759070907470

NPS disclosures (21)

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29 Apr 2025
NPS70

We achieved a Net Promoter Score of over 70, which indicates we’re listening and making the right investments in our dealers. This partnership is vital in both good times and bad, and I am confident that we are a trusted partner to our dealers.

— Mike Speetzen, President and CEO, Polaris Inc. · Earnings call, Q1 2025 · 29 Apr 2025
Earnings call, Q1 2025 ↗
20 Jul 2017
NPSProgram

And maybe -- maybe more, well over a 100,000 Victory customers out there and they’ve had a great experience with those bikes is evidenced by the net promoter scores.

— Scott Wine, Chief Executive Officer (CEO), Polaris Inc. · Earnings call, Q2 2017 · 20 Jul 2017
Earnings call, Q2 2017 ↗
7 Mar 2017
NPS74

MY’18 Polaris Titan® Technology Configurator RJames 3-7-17 8 VICTORY WIND DOWN 25 Industry Awards Industry-Leading NPS 74.4 Passionate Riders Laid Foundation for 1998 - 2016 RJames 3-7-17 9 EXPERIENCE AND KNOWLEDGE GAIN INVALUABLE INDIAN MOTORCYCLE 10…

— Polaris Inc. · SEC 8-K filing · filed 7 Mar 2017
SEC 8-K filing ↗
26 Jul 2016
NPSProgram

…and Quality Events Faster ResponseRoot Cause Elimination Warranty Rate 15% Internal Rework 50% Supplier Quality 25% Net Promoter Scores Industry Leading Analyst Jul2015 Polaris Manufacturing Capacity 2017-2021 Polaris Manufacturing Will Lever Fixed…

— Polaris Inc. · SEC 8-K filing · filed 26 Jul 2016
SEC 8-K filing ↗
20 Jul 2016
NPSProgram

What made Polaris number one in off-road vehicles is outstanding product performance, powerful brands and industry leading Net Promoter Scores.

— Scott W. Wine, Chairman & Chief Executive Officer, Polaris Inc. · Earnings call, Q2 2016 · 20 Jul 2016
Earnings call, Q2 2016 ↗
1 May 2015
NPS90

…Dear #Slingshot I need to drive you We’ll fall in love, make a video … things will get weird Love, Jeff KICK-STARTED DEMAND Crushed unique website visit goals +51% vs. plan INITIAL OWNERS HAPPY Net promoter score Detractors EARLY FEEDBACK IS STRONG!!

— Polaris Inc. · SEC 8-K filing · filed 1 May 2015
SEC 8-K filing ↗
27 Jan 2015
NPSProgram

…three-wheeled motorcycle, Slingshot™, the Company’s first roadster motorcycle Polaris’ Quality improving: #1 in Net Promoter Score (NPS) for motorcycles, Side-by-sides and ATVs Added over 400 new Polaris accessories contributing to a 21% increase…

— Polaris Inc. · SEC 8-K filing · filed 27 Jan 2015
SEC 8-K filing ↗
13 Mar 2014
NPS70

…Revenue Growth Mid Double Digits, Margin Expansion INDUSTRY LEADER MOST PASSIONATE CUSTOMERS & Over 200,000 Owners World Class NPS >70 RZR Enables Social Adventure XP1K video success, Facebook fans +400,000, successful camp RZR execution TRAIL…

— Polaris Inc. · SEC 8-K filing · filed 13 Mar 2014
SEC 8-K filing ↗
29 Jan 2013
NPSProgram

…innovation in products, distribution and manufacturing Improved customer fulfillment and speed-tomarket through LEAN Improve quality and industry-leading Net Promoter scores 13 Q4-2012 Q4 & FY 2012 challenging revenue year due to US budget environment;…

— Polaris Inc. · SEC 8-K filing · filed 29 Jan 2013
SEC 8-K filing ↗
31 Jul 2012
NPSProgram

…Learning cycles benefit all teams 6 Strategies Right Product at the Right Time Down 50% July 2012 2006 2012 Capabilities NPS Score Industry Rank Trend SxS 73 #1 ATV 64 #2 Snow 72 #2 Victory 87 #1 Quality Quality 7 July 2012 Net Promoter Scores…

— Polaris Inc. · SEC 8-K filing · filed 31 Jul 2012
SEC 8-K filing ↗
27 Jul 2011
NPS90

…Eliminating Wasted Time & Expense Continuous Learning 113 Right Product at the Right Time July 27, 2011 114 Most satisfied customers for our products Top Net Promoter Score 90+ Our consumers are recommending our products to friends and Family…

— Polaris Inc. · SEC 8-K filing · filed 27 Jul 2011
SEC 8-K filing ↗
27 Jul 2010
NPS75

…Net Promoter Scores (NPS) Net Promoter Scores 2006 2007 2008 2009 Most satisfied customers for our products 2010 YTD Top Net Promoter Score 75+ Consistent market share gains in all businesses 16 July 27, 2010 Increased Consumer Satisfaction Operational…

— Polaris Inc. · SEC 8-K filing · filed 27 Jul 2010
SEC 8-K filing ↗
16 Sep 2009
NPS75

…Electric, Military, Light work) - China, Brazil, India 2006 2007 2008 2009 East 21 23 28 28 West 5 North Quality Top Net Promoter Score 75+ Cost Continuous reduction in non value add waste Simplicity and efficiency Speed Fastest product development…

— Polaris Inc. · SEC 8-K filing · filed 16 Sep 2009
SEC 8-K filing ↗
1 Sep 2009
NPS75

…Global Market Strategy 2006 2007 2008 2009 East 21 23 28 28 West 5 North Most satisfied customers for our products Top Net Promoter Score 75+ Consistent market share gains in all businesses Expanding operating profit margins Continuous non value add…

— Polaris Inc. · SEC 8-K filing · filed 1 Sep 2009
SEC 8-K filing ↗
22 Jul 2009
NPS75

…Winners & Losers 2006 2007 2008 2009 East 21 23 28 28 West 5 North Most satisfied customers for our products Top Net Promoter Score 75+ Consistent market share gains in all businesses Expanding operating profit margins Continuous non value add…

— Polaris Inc. · SEC 8-K filing · filed 22 Jul 2009
SEC 8-K filing ↗
11 Feb 2009
NPSProgram

…dealer business model Lean expansion NPS improved in 3 of 4; industry leading in Victory & SxS Speed to Market Quality - Net Promoter Score (NPS) Up to +130 bpts -25% -15% 36% faster than '06 -5% Goals Guidance Financial Services Income 2008…

— Polaris Inc. · SEC 8-K filing · filed 11 Feb 2009
SEC 8-K filing ↗
29 Jan 2009
NPSProgram

…dealer business model Lean expansion NPS improved in 3 of 4; industry leading in Victory & SxS Speed to Market Quality - Net Promoter Score Up to +130 bpts -25% -15% 36% faster than '06 -5% Goals 2006 2007 2008 2009 Guidance Off-Road Vehicle…

— Polaris Inc. · SEC 8-K filing · filed 29 Jan 2009
SEC 8-K filing ↗
22 Sep 2008
NPS75

…to 80 basis points in 2008 Sustained Greatness Total Company Gross Margins Most satisfied customers for our products Top Net Promoter Score 75+ Consistent market share gains in all businesses Expanding operating profit margins Continuous non value add…

— Polaris Inc. · SEC 8-K filing · filed 22 Sep 2008
SEC 8-K filing ↗
24 Jul 2008
NPS80

Customers Satisfaction At Record Levels: 80 Net Promoter Score. Two Major Industry Awards: Motorcycle Of The Year & Cruiser Of The Year (Cruising Rider & Motorcyclist Magazines).

— Polaris Inc. · SEC 8-K filing · filed 24 Jul 2008
SEC 8-K filing ↗
14 May 2008
NPS75

…100 basis points in 2008 Sustained Greatness Total Company Gross Margins Most satisfied customers for our products Top Net Promoter Score 75+ Consistent market share gains in all businesses Expanding operating profit margins Continuous non value add…

— Polaris Inc. · SEC 8-K filing · filed 14 May 2008
SEC 8-K filing ↗
1 May 2008
NPS75

…100 basis points in 2008 Sustained Greatness Total Company Gross Margins Most satisfied customers for our products Top Net Promoter Score 75+ Consistent market share gains in all businesses Expanding operating profit margins Continuous non value add…

— Polaris Inc. · SEC 8-K filing · filed 1 May 2008
SEC 8-K filing ↗

Retention disclosures (0)

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About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.