NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Automotive (makers, dealers, parts)  /  Lithia Motors, Inc.

Lithia Motors, Inc.

Automotive (makers, dealers, parts)Auto DealerLADFortune 500 #114
lithiamotors.com ↗
90
Latest disclosed NPS
20 Oct 2021
1
NPS entries
1 with a number
25%
Retention
24 Apr 2019
2017–21
Years covered
4 entries in all

In their words

“Strong Google and Facebook reviews and a net promoter score of 90 indicate Driveway is building an online reputation for exceeding consumer expectations for a fully digital frictionless experience.”
— Bryan DeBoer, President and CEO, Lithia Motors, Inc. · Earnings call, Q3 2021 · 20 Oct 2021
“We have increased that retention rate to over 25% of average which is a fairly substantial increase”
— Bryan DeBoer, President and CEO, Lithia Motors, Inc. · Earnings call, Q1 2019 · 24 Apr 2019
“On a new vehicle if you remember it's around 60% and our best stores around 80%”
— Bryan DeBoer, CEO, Lithia Motors, Inc. · Earnings call, Q1 2017 · 19 Apr 2017

NPS disclosures (1)

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20 Oct 2021
NPS90

Strong Google and Facebook reviews and a net promoter score of 90 indicate Driveway is building an online reputation for exceeding consumer expectations for a fully digital frictionless experience.

— Bryan DeBoer, President and CEO, Lithia Motors, Inc. · Earnings call, Q3 2021 · 20 Oct 2021
Earnings call, Q3 2021 ↗

Retention disclosures (3)

Open in the retention database →

24 Apr 2019
Retention25%

Retention rate: 25% — “we have increased that retention rate to over 25% of average which is a fairly substantial increase”

— Bryan DeBoer, President and CEO, Lithia Motors, Inc. · Earnings call, Q1 2019 · 24 Apr 2019
Earnings call, Q1 2019 ↗
19 Apr 2017
Retention60%

Retention rate (new vehicles): 60% — “On a new vehicle if you remember it's around 60% and our best stores around 80%”

— Bryan DeBoer, CEO, Lithia Motors, Inc. · Earnings call, Q1 2017 · 19 Apr 2017
Earnings call, Q1 2017 ↗
19 Apr 2017
Retention30%

Retention rate (used vehicles): 30% — “Our retention rate on used vehicles is about half of what it is on new vehicles or around 25%, 30%”

— Bryan DeBoer, CEO, Lithia Motors, Inc. · Earnings call, Q1 2017 · 19 Apr 2017
Earnings call, Q1 2017 ↗

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About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.