Jumia Technologies AG
jumia.com ↗In their words
“Adjusted for perimeter effects, quarterly active customers increased 22% year-over-year, reflecting healthy customer acquisition and retention and marked the highest increase in the past three years. Customer loyalty also strengthened with our NPS score increasing to 64 from 63 in the prior year period.”
“Operationally, we continue to improve our efficiency in the customer experience. Our Net Promoter Score rose to 63 in Q4 '24, a 17 points year-over-year increase, while our 90-day repurchase rate increased 325 basis points year-over-year, reflecting stronger customer loyalty and satisfaction.”
“Jumia expanded reach to underserved customers through technology and route optimization; the company tracks Net Promoter Score as a performance metric.”
Disclosed NPS over time
Every Net Promoter Score Jumia Technologies AG has published, by date.
NPS disclosures (4)
Jumia expanded reach to underserved customers through technology and route optimization; the company tracks Net Promoter Score as a performance metric.
Adjusted for perimeter effects, quarterly active customers increased 22% year-over-year, reflecting healthy customer acquisition and retention and marked the highest increase in the past three years. Customer loyalty also strengthened with our NPS score increasing to 64 from 63 in the prior year period.
Priority categories include electronics and phones. • Improved customer satisfaction metrics, with Net Promoter Score (NPS) showing year-over-year growth, reflecting enhanced operational efficiency and customer experience. • Jumia streamlined its operations by exiting its non-strategic markets South Africa and Tunisia.
Operationally, we continue to improve our efficiency in the customer experience. Our Net Promoter Score rose to 63 in Q4 '24, a 17 points year-over-year increase, while our 90-day repurchase rate increased 325 basis points year-over-year, reflecting stronger customer loyalty and satisfaction.
Retention disclosures (1)
Jumia launching personalized experience initiatives via MoEngage to drive customer retention and build deeper brand relationships.
Lighthouse companies in Retail & e-commerce
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.