NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Retail & e-commerce  /  John Lewis

John Lewis

Retail & e-commerceDepartment Store
johnlewis.com ↗
68
Latest disclosed NPS
3 Oct 2018
12
NPS entries
1 with a number
2018–26
Years covered
13 entries in all

In their words

“John Lewis reports a Net Promoter Score of 68 following Salesforce Lightning implementation for its customer service team.”
— reported by computerworlduk.com · 3 Oct 2018
“John Lewis Partnership's Net Promoter Score for its loyalty offer increased by 20 points year-on-year.”
— reported by johnlewispartnership.co.uk · 10 Sep 2026
“John Lewis reports its highest-ever Net Promoter Score alongside adjusted operating profit increase of £13 million.”
— reported by ouispeakfashion.com · 11 Aug 2026

NPS disclosures (12)

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10 Sep 2026
NPSProgram

John Lewis Partnership's Net Promoter Score for its loyalty offer increased by 20 points year-on-year.

— reported by johnlewispartnership.co.uk · 10 Sep 2026
johnlewispartnership.co.uk ↗
11 Aug 2026
NPSProgram

John Lewis reports its highest-ever Net Promoter Score alongside adjusted operating profit increase of £13 million.

— reported by ouispeakfashion.com · 11 Aug 2026
ouispeakfashion.com ↗
13 Mar 2026
NPSProgram

John Lewis achieved its highest-ever Net Promoter Score and topped the 2026 UK Customer Satisfaction Index for UK retail.

— reported by kamcity.com · 13 Mar 2026
kamcity.com ↗
10 Apr 2025
CSATProgram

John Lewis improves customer satisfaction (CSAT) and net promoter score under 'Never Knowingly Undersold' brand revival strategy.

— reported by creative.salon · 10 Apr 2025
creative.salon ↗
14 Mar 2025
NPSProgram

Relaunch of John Lewis's 'Never Knowingly Undersold' contributed to a 6-point increase in brand Net Promoter Score and improved value perception.

— reported by marketingweek.com · 14 Mar 2025
marketingweek.com ↗
7 Jan 2025
NPSProgram

Under customer leadership at John Lewis, customer numbers, loyalty programmes, and net promoter scores have grown.

— reported by decisionmarketing.co.uk · 7 Jan 2025
decisionmarketing.co.uk ↗
14 Nov 2024
NPSProgram

John Lewis reported a 10-point year-on-year increase in Net Promoter Score, with its festive campaign beating expectations.

— reported by marketingweek.com · 14 Nov 2024
marketingweek.com ↗
27 Sep 2024
NPSProgram

John Lewis ranked third in net promoter data for clothing behind M&S and Next.

— reported by marketingweek.com · 27 Sep 2024
marketingweek.com ↗
12 Sep 2024
NPSProgram

John Lewis Partnership reported growth in customer numbers and improvements in customer experience ratings and Net Promoter Score in H1 results.

— reported by furniturenews.net · 12 Sep 2024
furniturenews.net ↗
3 Oct 2018
NPS68

John Lewis reports a Net Promoter Score of 68 following Salesforce Lightning implementation for its customer service team.

— reported by computerworlduk.com · 3 Oct 2018
computerworlduk.com ↗
14 Sep 2018
NPSProgram

John Lewis substantially increased overall customer experience ratings as measured by Net Promoter Score.

— reported by diyweek.net · 14 Sep 2018
diyweek.net ↗
9 Mar 2018
NPSProgram

John Lewis customer numbers rose 2.5% to 12.6 million while Net Promoter Score increased, driven by customer experience improvements including two-hour delivery slots.

— reported by internetretailing.net · 9 Mar 2018
internetretailing.net ↗

Retention disclosures (1)

Open in the retention database →

21 Jun 2026
Retention

John Lewis accelerates retail modernization with £50 million store investment focusing on customer retention and spending.

— reported by sphericalinsights.com · 21 Jun 2026
sphericalinsights.com ↗

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About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.