NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Retail & e-commerce  /  JCPenney

JCPenney

Retail & e-commerceDepartment Store
jcpenney.com ↗
91
Latest disclosed NPS
18 May 2020
10
NPS entries
1 with a number
2016–24
Years covered
17 entries in all

In their words

“Implemented occasion merchandising and (NPS of 91) visual merchandising in 92 stores •”
— JCPenney · SEC 8-K filing · filed 18 May 2020
“J.C. Penney reports year-on-year gains in net promoter scores in Q3, though overall financial results remain weak.”
— reported by retaildive.com · 19 Dec 2024
“Refreshed JCPenney stores showed a 3-5 point increase in net promoter scores compared to existing locations.”
— reported by localprofile.com · 12 Dec 2024

NPS disclosures (10)

Search the database →

19 Dec 2024
NPSProgram

J.C. Penney reports year-on-year gains in net promoter scores in Q3, though overall financial results remain weak.

— reported by retaildive.com · 19 Dec 2024
retaildive.com ↗
12 Dec 2024
NPSProgram

Refreshed JCPenney stores showed a 3-5 point increase in net promoter scores compared to existing locations.

— reported by localprofile.com · 12 Dec 2024
localprofile.com ↗
8 Oct 2024
NPSProgram

JCPenney store net promoter scores improved over four points when compared to the prior year period.

— reported by sgbonline.com · 8 Oct 2024
sgbonline.com ↗
1 Oct 2024
NPSProgram

J.C. Penney improved store net promoter scores by more than four points year over year.

— reported by retaildive.com · 1 Oct 2024
retaildive.com ↗
25 Jun 2024
NPSProgram

JCPenney highlighted improving net promoter scores as part of its operational focus in Q1.

— reported by sgbonline.com · 25 Jun 2024
sgbonline.com ↗
25 Jun 2024
NPSProgram

Following loyalty program relaunch, J.C. Penney sees organic search and net promoter scores improvements.

— reported by retaildive.com · 25 Jun 2024
retaildive.com ↗
20 Apr 2022
NPSProgram

JCPenney reported no degradation in Net Promoter Score following improved e-commerce results from a Metrical partnership.

— reported by prweb.com · 20 Apr 2022
prweb.com ↗
18 May 2020
NPS91

…Implemented occasion merchandising and (NPS of 91) visual merchandising in 92 stores •

— JCPenney · SEC 8-K filing · filed 18 May 2020
SEC 8-K filing ↗
24 Mar 2017
NPSProgram

…Net Promoter Score (NPS); and • customer satisfaction.

— JCPenney · SEC proxy statement · filed 24 Mar 2017
SEC proxy statement ↗
18 Mar 2016
NPSProgram

J.C. Penney's Net Promoter Score was down 10 points year-over-year, trailing Macy's, Kohl's and Old Navy.

— reported by retailwire.com · 18 Mar 2016
retailwire.com ↗

Retention disclosures (7)

Open in the retention database →

18 Apr 2024
Retention

JCPenney has launched a Rewards and Credit Program, a free loyalty program designed to enhance customer retention and lifetime value.

— reported by pymnts.com · 18 Apr 2024
pymnts.com ↗
28 Feb 2020
Retention

JCPenney marketer tasked with improving customer retention alongside traffic growth and brand revitalization.

— reported by adweek.com · 28 Feb 2020
adweek.com ↗
26 Feb 2020
Retention

JC Penney's chief customer officer was responsible for driving aggressive strategies to grow traffic and improve customer retention.

— reported by dallasnews.com · 26 Feb 2020
dallasnews.com ↗
24 Oct 2019
Retention

JCPenney's new management is initiating customer-centric strategies to improve customer retention and grow traffic.

— reported by forbes.com · 24 Oct 2019
forbes.com ↗
23 May 2019
Retention

JC Penney appoints new Chief Customer Officer to lead customer-centric strategies focused on boosting traffic, engagement and customer retention.

— reported by alistdaily.com · 23 May 2019
alistdaily.com ↗
22 May 2019
Retention

JCPenney announces Shawn Gensch as Chief Customer Officer to drive customer retention and engagement strategies.

— reported by pilotonline.com · 22 May 2019
pilotonline.com ↗
15 Jan 2019
Retention

JCPenney seeks a Chief Customer Officer to drive customer-centric strategies focused on traffic, engagement and retention.

— reported by postbulletin.com · 15 Jan 2019
postbulletin.com ↗

Lighthouse companies in Retail & e-commerce

The whole vertical →

About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.