JCPenney
jcpenney.com ↗In their words
“Implemented occasion merchandising and (NPS of 91) visual merchandising in 92 stores •”
“J.C. Penney reports year-on-year gains in net promoter scores in Q3, though overall financial results remain weak.”
“Refreshed JCPenney stores showed a 3-5 point increase in net promoter scores compared to existing locations.”
NPS disclosures (10)
J.C. Penney reports year-on-year gains in net promoter scores in Q3, though overall financial results remain weak.
Refreshed JCPenney stores showed a 3-5 point increase in net promoter scores compared to existing locations.
JCPenney store net promoter scores improved over four points when compared to the prior year period.
J.C. Penney improved store net promoter scores by more than four points year over year.
JCPenney highlighted improving net promoter scores as part of its operational focus in Q1.
Following loyalty program relaunch, J.C. Penney sees organic search and net promoter scores improvements.
JCPenney reported no degradation in Net Promoter Score following improved e-commerce results from a Metrical partnership.
…Implemented occasion merchandising and (NPS of 91) visual merchandising in 92 stores •
…Net Promoter Score (NPS); and • customer satisfaction.
J.C. Penney's Net Promoter Score was down 10 points year-over-year, trailing Macy's, Kohl's and Old Navy.
Retention disclosures (7)
JCPenney has launched a Rewards and Credit Program, a free loyalty program designed to enhance customer retention and lifetime value.
JCPenney marketer tasked with improving customer retention alongside traffic growth and brand revitalization.
JC Penney's chief customer officer was responsible for driving aggressive strategies to grow traffic and improve customer retention.
JCPenney's new management is initiating customer-centric strategies to improve customer retention and grow traffic.
JC Penney appoints new Chief Customer Officer to lead customer-centric strategies focused on boosting traffic, engagement and customer retention.
JCPenney announces Shawn Gensch as Chief Customer Officer to drive customer retention and engagement strategies.
JCPenney seeks a Chief Customer Officer to drive customer-centric strategies focused on traffic, engagement and retention.
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About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.



