Grocery Outlet Holding Corp.
groceryoutlet.com ↗In their words
“We continue to see leading NPS scores of over 70%, which we attribute to our unique combination of unbeatable value, exciting treasure hunt deals, friendly customer service and fun store shopping experience.”
“And, ultimately, looking at what the customers are doing and the trips it is generating and what that means for you know, things like net NPS and value score and ultimately, we expect to have that show up in a higher level of comp sales.”
“And on the last call, we talked about expecting sequential improvement in comps driven by traffic through strengthening our Net Promoter Scores and obviously, through the op metrics that we had outlined, and that's played out as planned.”
Disclosed NPS over time
Every Net Promoter Score Grocery Outlet Holding Corp. has published, by date.
NPS disclosures (11)
Grocery Outlet's Net Promoter Score improved as consumer response strengthened and traffic increased.
And, ultimately, looking at what the customers are doing and the trips it is generating and what that means for you know, things like net NPS and value score and ultimately, we expect to have that show up in a higher level of comp sales.
And on the last call, we talked about expecting sequential improvement in comps driven by traffic through strengthening our Net Promoter Scores and obviously, through the op metrics that we had outlined, and that's played out as planned.
Grocery Outlet reported gains in Net Promoter Score in Q1 2026 alongside improvements in unit volumes and transaction mix.
Recent customer surveys show that our brand awareness continues to increase and our net promoter score is near an all-time high. Customers are spending more of their dollars with us and they indicate a high intent to spend even more in the next 12 months.
We continue to see leading NPS scores of over 70%, which we attribute to our unique combination of unbeatable value, exciting treasure hunt deals, friendly customer service and fun store shopping experience.
Our net promoter score for 2018 was 60%, the highest among consumable retailers visited by our core customers based on our weekly blind survey.
Our net promoter score for 2018 was 60%, the highest among consumable retailers visited by our core customers based on our weekly blind survey.
Our net promoter score for 2018 was 60%, the highest among consumable retailers visited by our core customers based on our weekly blind survey.
Our net promoter score for 2018 was 60%, the highest among consumable retailers visited by our core customers based on our weekly blind survey.
Our net promoter score for 2018 was 60%, the highest among consumable retailers visited by our core customers based on our weekly blind survey.
Retention disclosures (0)
No retention figures yet.
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About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.



