E.l.f.
elfcosmetics.com ↗In their words
“E.l.f. uses loyalty programs as a customer retention vehicle with organized customer data.”
“E.l.f. Beauty uses loyalty programmes to drive customer retention and repeat purchases.”
NPS disclosures (0)
No NPS disclosures yet.
Retention disclosures (2)
E.l.f. uses loyalty programs as a customer retention vehicle with organized customer data.
E.l.f. Beauty uses loyalty programmes to drive customer retention and repeat purchases.
Lighthouse companies in Consumer goods & food
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.