NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Retail & e-commerce  /  D-MARKET Electronic Services & Trading

D-MARKET Electronic Services & Trading

Retail & e-commerceE-commerce MarketplaceHEPS
hepsiburada.com ↗
74
Latest disclosed NPS
30 Apr 2025
35
NPS entries
20 with a number
2021–25
Years covered
35 entries in all

In their words

“Program has an NPS of 84, which is the highest among loyalty program in Turkish e-commerce, reflects the trust in appreciation of its members.”
— Nilhan Gokcetekin, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q2 2024 · 11 Sep 2024
“The program's quarterly net promoter score remained at a robust 81 points, which is 10 points above our overall NPS. We remain dedicated to keep this program as a compelling proposition for our members.”
— Nilhan Onal Gökçetekin, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q3 2023 · 5 Dec 2023
“The independent analysis show that the NPS of Hepsiburada Premium was 12 points above the company's overall NPS. This score of 87 indicates a strong satisfaction level from the program numbers.”
— Nilhan Onal Gökçetekin, Management, D-MARKET Electronic Services & Trading · Earnings call, Q1 2023 · 25 May 2023

Disclosed NPS over time

Every Net Promoter Score D-MARKET Electronic Services & Trading has published, by date.

607080902021202220232024

NPS disclosures (35)

Search the database →

15 Aug 2025
NPSProgram

According to the results of an independent market research conducted by the Company, Hepsiburada has maintained its sector leadership in the highest Net Promoter Score (NPS) in the Turkish e-commerce market in 2024 with its exclusive delivery and…

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 15 Aug 2025
SEC 6-K report ↗
30 Apr 2025
NPS74

Additionally, our brand had a market leading net promoter score (“ NPS ”) of 74 for the year ended December 31, 2024, according to the market research conducted by FutureBright on our behalf.

— D-MARKET Electronic Services & Trading · SEC 20-F annual report · filed 30 Apr 2025
SEC 20-F annual report ↗
10 Dec 2024
NPSProgram

But the key thing is sustaining an amazing value for customers, retaining very strong NPS, keeping premium as a growth flywheel for Hepsiburada Group.

— Nilhan Onal Gokcetekin, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q3 2024 · 10 Dec 2024
Earnings call, Q3 2024 ↗
10 Dec 2024
NPS75

Our Net Promoter Score (“NPS”) of 75 in Q3 2024, in line with the score obtained in Q2 2024 (according to the results of market research conducted by FutureBright on behalf of Hepsiburada), positioned us, once again, as the number one most recommended…

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 10 Dec 2024
SEC 6-K report ↗
11 Sep 2024
NPS84

Program has an NPS of 84, which is the highest among loyalty program in Turkish e-commerce, reflects the trust in appreciation of its members.

— Nilhan Gokcetekin, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q2 2024 · 11 Sep 2024
Earnings call, Q2 2024 ↗
11 Sep 2024
NPS75

Our Net Promoter Score (“NPS”) of 75 in Q2 2024 compared to 73 in Q1 2024 (according to the results of market research conducted by FutureBright on behalf of Hepsiburada) positioned us, once again, as the number one most recommended e-commerce platform…

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 11 Sep 2024
SEC 6-K report ↗
13 Jun 2024
NPSProgram

We are year-over-year NPS champion in Turkey. So we are up for competition.

— Nilhan Onal Gokcetekin, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q1 2024 · 13 Jun 2024
Earnings call, Q1 2024 ↗
13 Jun 2024
NPS73

Our Net Promoter Score (“NPS”) of 73 in Q1 2024 compared to 70 in Q4 2023 (according to the results of market research conducted by FutureBright on behalf of Hepsiburada) positioned us, once again, as the number one most recommended e-commerce platform…

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 13 Jun 2024
SEC 6-K report ↗
30 Apr 2024
NPS72

Additionally, our brand had a market leading net promoter score (“ NPS ”) of 72 for the year ended December 31, 2023, according to the market research conducted by FutureBright on our behalf.

— D-MARKET Electronic Services & Trading · SEC 20-F annual report · filed 30 Apr 2024
SEC 20-F annual report ↗
25 Mar 2024
NPSProgram

And accordingly, Jet maintained a strong NPS underscoring its acknowledge service excellence. We will build further on HepsiJet integral role in our logistics ecosystem and exiting the speed of delivery and customer experience.

— Nilhan Onal Gokcetekin, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q4 2023 · 25 Mar 2024
Earnings call, Q4 2023 ↗
25 Mar 2024
NPS72

We believe that our solutions set us apart from the competition through our commitment to customer satisfaction. · In 2023, we had an overall NPS of 72 compared to 74 in 2022 (according to the results of market research conducted by FutureBright on…

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 25 Mar 2024
SEC 6-K report ↗
5 Dec 2023
NPS81

The program's quarterly net promoter score remained at a robust 81 points, which is 10 points above our overall NPS. We remain dedicated to keep this program as a compelling proposition for our members.

— Nilhan Onal Gökçetekin, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q3 2023 · 5 Dec 2023
Earnings call, Q3 2023 ↗
5 Dec 2023
NPS71

We believe that our solutions set us apart from the competition through our commitment to customer satisfaction. · In Q3 2023, we had an overall NPS of 71 compared to 73 in Q2 2023 (according to the results of market research conducted by FutureBright…

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 5 Dec 2023
SEC 6-K report ↗
24 Aug 2023
NPSProgram

According to our internal reporting based on the survey conducted in the second quarter, HepsiJet also maintained its clear NPS leadership.

— Nilhan Onal Gökçetekin, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q2 2023 · 24 Aug 2023
Earnings call, Q2 2023 ↗
24 Aug 2023
NPS73

…In Q2 2023, we had an overall NPS of 73 compared to 75 in Q1 2023 (according to the results of the market research conducted by FutureBright on behalf of Hepsiburada).

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 24 Aug 2023
SEC 6-K report ↗
25 May 2023
NPS87

The independent analysis show that the NPS of Hepsiburada Premium was 12 points above the company's overall NPS. This score of 87 indicates a strong satisfaction level from the program numbers.

— Nilhan Onal Gökçetekin, Management, D-MARKET Electronic Services & Trading · Earnings call, Q1 2023 · 25 May 2023
Earnings call, Q1 2023 ↗
25 May 2023
NPS75

Our solutions set us apart from the competition by demonstrating our commitment to customer satisfaction. · In Q1 2023, we had an overall NPS score of 75 compared to 74 in Q4 2022 (according to the results of the market research conducted by…

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 25 May 2023
SEC 6-K report ↗
23 May 2023
NPSProgram

During this time, we succeeded in becoming Türkiye’s “Most Recommended E-Commerce Brand” based on the independent Net Promoter Score (NPS) used to measure customer loyalty and experience, by continuing to differentiate ourselves with innovative services…

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 23 May 2023
SEC 6-K report ↗
1 May 2023
NPS74

Additionally, our brand had a market leading net promoter score (“ NPS ”) of 74 for the year ended December 31, 2022, according to the market research conducted by FutureBright on our behalf.

— D-MARKET Electronic Services & Trading · SEC 20-F annual report · filed 1 May 2023
SEC 20-F annual report ↗
22 Mar 2023
NPS88

In '22, HepsiJet achieved an NPS of 87.9 with its service quality, which contributed to our leading NPS at Hepsiburada. As we grow, we intend to promote profitability through a very prioritized focus.

— Nilhan Onal Gökçetekin, Management, D-MARKET Electronic Services & Trading · Earnings call, Q4 2022 · 22 Mar 2023
Earnings call, Q4 2022 ↗
22 Mar 2023
NPS88

HepsiJet has 87.9 NPS (according to our internal reporting based on surveys conducted) in 2022, underpinning its high quality service. Instrumental to a superior customer experience, HepsiJet is focused on increasing its delivery speed.

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 22 Mar 2023
SEC 6-K report ↗
6 Dec 2022
NPSProgram

Meanwhile, we continued our leadership in NPS in the e-commerce sector in Turkish, thanks to our excellent customer experience on the back of our technology, robust logistics capabilities, and our broad opportunity solutions.

— Murat Emirdag, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q3 2022 · 6 Dec 2022
Earnings call, Q3 2022 ↗
6 Dec 2022
NPS75

Customer Experience Based on results of market research conducted by FutureBright (a local research company) for Hepsiburada, we continued our Net Promoter Score (“NPS”) leadership in the Turkish e-commerce market with an NPS of 75 in Q3 2022.

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 6 Dec 2022
SEC 6-K report ↗
28 Sep 2022
NPSProgram

Last but not least, we maintained our leadership in NPS in the sector. Thanks to our excellent customer experience on the back of our technology, logistics capabilities and our wide range of affordability solutions.

— Murat Emirdağ, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q2 2022 · 28 Sep 2022
Earnings call, Q2 2022 ↗
28 Sep 2022
NPS76

6 Customer Experience Based on the results of the market research conducted by FutureBright (a local research company) for Hepsiburada, we continued our Net Promoter Score (“NPS”) leadership in the Turkish e-commerce market with an NPS of 76 in Q2 2022.

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 28 Sep 2022
SEC 6-K report ↗
1 Jun 2022
NPS72

As a result, based on FutureBright market research, we continued our NPS leadership in the market in Q1 with NPS of 72. Likewise, we remain focused on enhancing the end-to-end customer journey for HepsiExpress, our on-demand delivery service including…

— Mehmet Murat Emirdağ, Management, D-MARKET Electronic Services & Trading · Earnings call, Q1 2022 · 1 Jun 2022
Earnings call, Q1 2022 ↗
1 Jun 2022
NPS72

4 Customer Experience Based on the results of the market research conducted by FutureBright (a local research company) for Hepsiburada, we continued our Net Promoter Score (“NPS”) leadership in the Turkish e-commerce market with an NPS of 72 in Q1 2022.

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 1 Jun 2022
SEC 6-K report ↗
2 May 2022
NPS68

Additionally, our brand had a market leading net promoter score (“ NPS ”) of 68 for the year ended December 31, 2021 according to the market research conducted by FutureBright on our behalf.

— D-MARKET Electronic Services & Trading · SEC 20-F annual report · filed 2 May 2022
SEC 20-F annual report ↗
24 Mar 2022
NPS68

Customer Experience We continued our Net Promoter Score (“NPS”) leadership in the Turkish e-commerce market with 68 in December 2021 based on the results of the market research conducted by Future Bright (a local research company) on behalf of Hepsiburada.

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 24 Mar 2022
SEC 6-K report ↗
23 Nov 2021
NPS65

In September, based on the study conducted for our company, our NPS performance marks the highest in the Turkish ecommerce market at 65%. This score shows our stellar customer experience, but also underlines our robust logistic capabilities as key…

— Murat Emirdağ, CEO, D-MARKET Electronic Services & Trading · Earnings call, Q3 2021 · 23 Nov 2021
Earnings call, Q3 2021 ↗
23 Nov 2021
NPS65

Customer Experience Based on the results of the market research by Future Bright (a local research company) conducted for Hepsiburada, our NPS performance marked the highest at 65% in the Turkish e-commerce market in September.

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 23 Nov 2021
SEC 6-K report ↗
26 Aug 2021
NPSProgram

…of products and services, price competitiveness and ability to provide a high-quality customer experience led to continued growth in our NPS performance, active customer base and order frequency, with orders reaching a record 13 million for the quarter.

— D-MARKET Electronic Services & Trading · SEC 6-K report · filed 26 Aug 2021
SEC 6-K report ↗
23 Jun 2021
NPS66

Additionally, our brand had a market leading Net Promoter Score (“ NPS ”) of 66 for the three months ended March 31, 2021 according to the company’s internal reporting and has been named Turkey’s favorite e-commerce brand several times by Mediacats’…

— D-MARKET Electronic Services & Trading · SEC F-1 IPO prospectus · filed 23 Jun 2021
SEC F-1 IPO prospectus ↗
17 Jun 2021
NPS66

Additionally, our brand had a market leading Net Promoter Score (“ NPS ”) of 66 for the three months ended March 31, 2021 according to the company’s internal reporting and has been named Turkey’s favorite e-commerce brand several times by Mediacats’…

— D-MARKET Electronic Services & Trading · SEC F-1 IPO prospectus · filed 17 Jun 2021
SEC F-1 IPO prospectus ↗
28 May 2021
NPS66

Additionally, our brand had a market leading Net Promoter Score (" NPS ") of 66 for the three months ended March 31, 2021 according to the company's internal reporting and has been named Turkey's favorite e-commerce brand several times by Mediacats'…

— D-MARKET Electronic Services & Trading · SEC F-1 IPO prospectus · filed 28 May 2021
SEC F-1 IPO prospectus ↗

Retention disclosures (0)

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About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.