CuriosityStream
curiositystream.com ↗In their words
“Low single-digit churn. Fourth quarter ARPU benefited from the continued uptake of our Smart Bundle”
“As of the end of May, we had retained 72% of subscribers who joined our service during the height of the pandemic in April 2020”
“Our blended churn rate is currently approximately 2.6%”
NPS disclosures (0)
No NPS disclosures yet.
Retention disclosures (6)
CuriosityStream reports record Q2 earnings with May 2026 marking the company's best month in history for customer retention.
Churn (direct-to-consumer): 5% (Q4 2021) — “low single-digit churn. Fourth quarter ARPU benefited from the continued uptake of our Smart Bundle”
Retention rate: 72% (Q2 2021) — “As of the end of May, we had retained 72% of subscribers who joined our service during the height of the pandemic in April 2020”
Churn (Direct Service): 2.6% — “Our blended churn rate is currently approximately 2.6%”
Churn (Direct Service subscribers): 3% (Q3 2020) — “we currently estimate the average churn rate to be approximately 3% per month”
Churn (Direct Service subscribers): 2.3% (Q2 2020) — “we currently estimate the average churn rate to be approximately 2.3% per month”
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About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.