CoStar Group, Inc.
costargroup.com ↗In their words
“Our sales organization, the largest and most active in the industry, conducted 196,000 quality meetings in Q2 and maintained an industry-leading Net Promoter Score of 88.”
“Renewal rates remained an impressive 93% and NPS held historically strong at 68%”
“NPS came in at a solid 46% for the period. In Q2, we'll continue building AI search functionality as we progress towards integrating OnTheMarket into the Homes.com software environment in 2027.”
Disclosed NPS over time
Every Net Promoter Score CoStar Group, Inc. has published, by date.
NPS disclosures (30)
CoStar Group reported a net promoter score near 68 in its latest quarter.
…Our sales organization, the largest and most active in the industry, conducted 196,000 quality meetings in Q2 and maintained an industry-leading Net Promoter Score of 88.
• Enhanced client engagement, significantly increasing in-person field engagement, and achieved strong customer satisfaction scores with sales NPS increased to 93.
NPS came in at a solid 46% for the period. In Q2, we'll continue building AI search functionality as we progress towards integrating OnTheMarket into the Homes.com software environment in 2027.
rising customer NPS scores
Our Net Promoter Score has risen 85 points since May 2024 to 43 today
The Homes.com subscriber Net Promoter Score rose to 36 in the third quarter, rising 84% over Q2 '25. October to date, that NPS score continues to rise and is now at an outstanding 43.
CoStar Group reported over 171,000 quality client interactions in Q2 2025 while maintaining an outstanding Net Promoter Score.
CoStar's Homes.com is experiencing improving Net Promoter Scores, with analysts inquiring about drivers of improvement.
Our Canadian team's NPS grew to 63%, again, an all-time high for both teams. In addition, gross productivity per rep has improved in each of the last 6 months.
CoStar's Homes.com NPS rose from 3 in 2024 to 38 in Q2 2025, a 35-point improvement.
Our Net Promoter Score has risen 85 points since May 2024 to 43 today.” “We completed the Matterport acquisition in February 2025,” said Florance.
CoStar Group expanded its subscriber base to over 240,000, with a 92% renewal rate and improving Net Promoter Scores across key markets.
We monitor our Net Promoter Scores closely to continually improve our service offering and maintain high renewal rates. Over the past three years, our U.S.
Our dedicated sales force has grown to 275 representatives with increasing productivity of tenured reps and rising customer NPS scores.” 1 References to “commercial information and marketplace brands” refer to our consolidated financial position and…
Our NPS climbed 35 points between May and September or actually between May and June, and inclined 8.7 points between Jan, July, 1.4 points July to August and 6 point -- 1 point from August to September.
And not in a bad way, it's just that the Homes.com dedicated team has a significantly higher NPS. So, -- and you don't want to -- we have some great products there with Apartments and Homes and you don't really want to push too hard to move them into a…
…Manage Apartments.com sales customer service program with a focus on NPS scores • Achieve revenue growth targets for other marketplaces 200% Frank A.
Our customers love our sales team, rewarding them with a 94% net promoter score rating for the full year of 2023. We continue to expand our mid-market sales effort by growing our sales team and developing targeted product offerings that suit the needs…
Our customers love our sales team, rewarding them with a 94% net promoter score rating for the full year of 2023. We continue to expand our mid-market sales effort by growing our sales team and developing targeted product offerings that suit the needs…
…Our Net Promoter Score rose to a very impressive 95%, the highest since the quarter -- first quarter -- I'm sorry, that's the highest since the third quarter of 2020, and a really impressive number.
…Net new bookings were a record high in 2022 and 16% more than our prior highest year APARTMENTS.COM • Increased sales productivity with monthly net new bookings up 187% compared to 2021 •
This attention to servicing continues to be well received by our clients as evidenced by our industry-leading Net Promoter Score of 94. The number of properties advertising on our platform continues to expand and is now at a record 64000 properties.
We maintained a very impressive Net Promoter Score with our clients of 93%. The Apartments.com brand is stronger than ever.
We track Net Promoter Score, so we survey our clients extensively after any sort of interaction with them to understand how they're reacting to our products and services.
We see that effort pay off as our net promoter score has been increasing and as it does, so does our renewal rate. We believe that the launch of our new lender product on February 8 sets up another long-term growth driver for CoStar.
They actually produce thousands of more effective customer meetings and maintain their same high NPS scores throughout the year. Allowing them to generate more sales per person than they have it [indiscernible] before.
In June 2018, our net promoter score reached 9.1 on a 10 point scale, very positive referrals. I firmly believe that while this focus does not maximize short-term sales productivity.
The Net Promoter Scores for these visits were similar to the NPS for the Apartments.com sales team, from about 9.6 on a 10 points scale. Obviously, very positive feedback to the integration of the two companies.
Our net promoter score from property managers tripled from last year to a score of positive 30. Every other competitor had a negative net promoter score, and most of them were double-digit negative.
Retention disclosures (77)
Retention rate (CoStar): 93% (Q2 2026) — “Renewal rates remained an impressive 93% and NPS held historically strong at 68%”
CoStar Group's strong retention positions the company for elevated margins and increased net income.
CoStar reports 104% net customer retention through Zonda acquisition, with most revenue from subscriptions.
Retention rate (CoStar): 92% (Q1 2026) — “our quarterly renewal rate was 92%”
Retention rate (CoStar U.K.): 92% (Q4 2025) — “is enjoying a 92% renewal rate and has gained significant competitive share in 2025”
Retention rate (customers 5+ years): 95% (Q4 2025) — “customers who have been subscribers for 5 years or longer have a 95% renewal rate”
Retention rate: 89% (Q4 2025) — “Our contract renewal rate was 89% in the fourth quarter of 2025”
Retention rate (Apartments.com): 99% (monthly, Q4 2025) — “our 99% monthly renewal rate and 92 NPS confirms that property owners and managers understand the value”
Retention rate (CoStar): 94% (Q4 2025) — “our quarterly renewal rate rose to 94%”
Retention rate (CoStar): 93.3% (Q3 2025) — “our renewal rate reached 93.3%, the highest since '23”
Retention rate (Homes.com, Matterport users): 37% (Q3 2025) — “subscribers who had a Matterport on a listing had a 37% higher renewal rate than those that did not”
Retention rate (Homes.com): 86% (Q3 2025) — “In Q3 '25, our retention rate of subscribers we sold 6 months prior from Q1 to 2025 rose to 86%”
Retention rate (customers 5+ years): 95% (Q2 2025) — “renewal rate for customers who have been subscribers for 5 years or longer at 95%”
Retention rate (Matterport Android phone users): 40% (Q2 2025) — “while those using an Android phone only have a 40% renewal rate”
Retention rate (Matterport Pro 3 camera users): 85% (Q2 2025) — “Customers using the Pro 3 camera have an 85% renewal rate for our SaaS services”
Retention rate (CoStar): 93% (Q2 2025) — “Our quarterly CoStar renewal rate increased to 93%”
Retention rate (LoopNet silver ads): 97% (Q1 2025) — “Our renewal rates on these ads remain strong at 97% as our customers understand it is important”
Retention rate (customers 5+ years): 94% (Q4 2024) — “remains strong at 94% of customers who have been subscribers for five years or longer”
Retention rate: 89% (Q4 2024) — “Our contract renewal rate was 89% in the fourth quarter of 2024”
Retention rate (CoStar): 92% (Q4 2024) — “Our renewal rates are very strong at 92%”
Retention rate (Apartments.com): 99% (monthly, Q4 2024) — “very high renewal rates in the 90s with a monthly renewal rate of 99%”
Retention rate: 91% (Q3 2024) — “Our contract renewal rate was 91% for the third quarter”
Retention rate (Apartments.com): 92.6% (Q3 2024) — “92.6% renewal rate in Q3, really a remarkable NPS rating”
Retention rate (CRE): 93% (Q3 2024) — “maintaining an incredible 93% renewal rate in the third quarter of 2024”
Retention rate (Real Estate Manager): 99% (Q2 2024) — “Real Estate Manager revenue was up 9% year-over-year with renewal rates at 99%”
Retention rate (5+ year customers): 94% (Q1 2024) — “renewal rate for customers who've been subscribers for 5 years or longer remained strong at 94%”
Retention rate (5+ year customers): 95% (Q4 2023) — “remain strong at 95% for customers who have been subscribers for five years or longer”
Retention rate: 90% (Q4 2023) — “Contract renewal rates were 90% in the fourth quarter of 2023”
Retention rate (SDR): 98% (Q3 2023) — “SDR's quarterly renewal rate is now in a very impressive 98%”
Retention rate (CoStar): 92% (Q3 2023) — “Renewal rates for CoStar remain rock solid at 92%”
Retention rate (STR): 97% (Q2 2023) — “Renewal rates on STR subscriptions are at an amazing 97%”
Retention rate (Real Estate Manager): 100% (Q2 2023) — “We enjoyed a 100% customer renewal rate in the second quarter”
Retention rate (5+ year customers): 94% (Q2 2023) — “renewal rate for customers who've been subscribers for five years or longer at 94%”
Retention rate (CoStar): 92% (Q2 2023) — “Another positive sign for CoStar was our 92% renewal rate in the quarter”
Retention rate (5+ year customers): 95% (Q4 2022) — “renewal rate in the fourth quarter for customers who have been subscribers for five years or longer remained strong at 95%”
Retention rate: 90% (Q4 2022) — “Our contract renewal rates remain in the 90% to 91% range”
Retention rate (CoStar): 93% (Q3 2022) — “anchored by CoStar at 93% and multifamily at 90% in the third quarter”
Retention rate: 90% (Q3 2022) — “Our contract renewal rate was 90% in the third quarter of 2022, slightly below the 91% renewal rate in the second quarter of 2022.”
Retention rate: 98% (Q2 2022) — “five year retention on customers is 98%”
Retention rate (5+ year subscribers): 98% (Q1 2022) — “The renewal rate for the first quarter of 2022 for customers who've been subscribers for 5 years or longer was a record 98%.”
Retention rate: 91% (Q1 2022) — “Our contract renewal rate was 91% for the first quarter of 2022, up from the 90% rate in the first quarter of last year”
Retention rate (5+ year subscribers): 97% (Q4 2021) — “Renewal rate for the fourth quarter of 2021 for customers who have been subscribers for five years or longer was 97%”
Retention rate: 92% (FY2021) — “Our contract renewal rate was 92% for both the fourth quarter and full year of 2021”
Retention rate (CoStar): 94% (Q4 2021) — “our renewal rate for CoStar remains very strong, 94% in the fourth quarter of 2021”
Retention rate (STR): 94% (Q3 2021) — “Their quarterly renewal rate on our business remains strong at 94%.”
Churn (Apartments.com): 0.1% (Q2 2021) — “the churn is down 90%. And during the pandemic, it wasn't really an environment to jack prices aggressively.”
Retention rate (5+ year subscribers): 97% (Q2 2021) — “The renewal rate for the quarter for customers who've been subscribers for 5 years or longer was 97%”
Retention rate: 92% (Q2 2021) — “The renewal rate on annual contracts for the second quarter of 2021 was 92%, up from 90% last quarter and 89% a year ago.”
Retention rate (CoStar): 94% (Q2 2021) — “CoStar Suite's quarterly renewal rate for the second quarter of 2021 reached an impressive multiyear high at 94.5%.”
Retention rate (5+ year subscribers): 96% (Q1 2021) — “the renewal rate for the quarter for customers who've been subscribers for 5 years or longer was 96%”
Retention rate (5+ year subscribers): 95% (Q4 2020) — “The renewal rate in the fourth quarter for customers who have been subscribers for five years or longer was 95%”
Retention rate: 90% (Q4 2020) — “The renewal rate on annual contracts for the fourth quarter of 2020 was 90%”
Retention rate (STR): 97% (Q4 2020) — “Client retention was 97% and subscription revenue in Q4 actually grew 5% year-over-year”
Retention rate: 89% (Q2 2020) — “The renewal rate on annual contracts for the second quarter of 2020 was 89%, down approximately 100 basis points from the first quarter”
Retention rate (5-year+ subscribers): 95% (Q4 2019) — “Renewal rate for the quarter for customers who've been subscribers for five years or longer was 95%, in-line with the renewal rate of 95% in the third quarter of 2019”
Retention rate: 90% (Q4 2019) — “The renewal rate on annual contracts for the fourth quarter 2019 was in-line with the rate achieved in the third quarter of 2019 at 90%”
Retention rate (5-year+ subscribers): 95% (Q2 2019) — “The renewal rate for the quarter for customers who've been subscribers for five years or longer was 95%, slightly below the renewal rate of 96%”
Retention rate (5-year+ subscribers): 96% (Q4 2018) — “Renewal rate for customers who have been subscribers for five years or longer was 96%, consistent with the third quarter of 2018”
Retention rate: 90% (Q4 2018) — “The renewal rate on annual contracts for the fourth was broadly in line with the rate achieved in the third quarter of 2018 at 90%, which was down slightly from the 91%”
Retention rate (customers subscribers 5+ years): 96% (Q3 2018) — “The renewal rate for customers and subscribers for five years or longer was an impressive 96%”
Retention rate: 90.2% (Q3 2018) — “The renewal rates on annual contracts was 90.2% in the third quarter of 2018”
Retention rate: 91% (Q2 2018) — “The renewal rate on annual contracts was 91% in the second quarter of 2018”
Retention rate (customers subscribers 5+ years): 97% (Q4 2017) — “The renewal rate for customers who have been subscribers for five years or longer was 97%”
Retention rate: 91.3% (Q4 2017) — “Renewal rates on annual contracts were 91.3% in the fourth quarter of 2017”
Retention rate (customers subscribers 5+ years): 97% (Q3 2017) — “The renewal rate for customers who've been subscribers for five years or longer was 97%”
Retention rate: 91% (Q3 2017) — “Renewal rates on annual contracts was 91% in the third quarter of 2017”
Retention rate (customers subscribers 5+ years): 97.1% (Q2 2017) — “The renewal rate for customers who've been subscribers for five years or longer was 97.1%”
Retention rate: 90.6% (Q2 2017) — “The renewal rate on annual contracts was 90.6% in the second quarter of 2017”
Retention rate (customers subscribers 5+ years): 97.4% (Q1 2017) — “The renewal rate for customers who have been subscribers for five years or longer was an impressive 97.4%”
Retention rate: 90.3% (Q1 2017) — “The renewal rates on annual contracts was 90.3% in the first quarter of 2017”
Retention rate (clients 5+ years business): 98% (2016) — “Our renewal rate for clients with five years or more business with us is steady at 98%”
Retention rate: 90.4% (Q4 2016) — “Renewal rates on annual contracts were 90.4% in the fourth quarter of 2016”
Retention rate: 90.7% (Q3 2016) — “Our subscription renewal rate ticked up in the third quarter again to 90.7%. That's the highest level we've seen in the past six quarters.”
Retention rate (customers with 5+ years tenure): 97.3% (Q2 2016) — “the 12-month trailing renewal rate for customers who've been with us for five years or longer was 97.3%”
Retention rate: 90.5% (Q2 2016) — “The 12-month trailing renewal rate for annual subscription-based revenue is now at 90.5%”
Retention rate (customers with 5+ years tenure): 96.2% (Q1 2016) — “the 12-month trailing renewal rate for customers who have been with us for five years or longer was 96.2%”
Retention rate: 90.1% (Q1 2016) — “The 12-month trailing renewal rate for subscription-based revenue is at 90.1%”
Lighthouse companies in Real estate & homebuilding
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.
