Aurora Mobile
auroramobile.com ↗In their words
“Net dollar retention rate, a commonly used KPI for SaaS company, it stood at 96% for our core Developer Subscription business for the trailing 12 months ended March 31, 2025.”
“Net revenue retention (KA customers (top 1,500 internet companies)): 110% (historical range) — “when we look at the customer retention dollar based, actually NDR, net dollar retention, okay. And over the past several years, it's been in the range of 100% to 120%, which is a very sticky”
“For every month, the new customers joined our JG Alliance...revenue contribution for the second month, for the third month, for the fourth month...all above 100%”
NPS disclosures (0)
No NPS disclosures yet.
Retention disclosures (12)
Aurora Mobile reports net dollar retention rate of 106% for core Developer Subscription Services business in Q2 2026.
Net revenue retention (Core Developer Subscription Services): 106% (Q2 2026) — “Net Dollar Retention Rate ("NDR") for Core Developer Subscription Services stood strongly at 106%, a historic high.”
Aurora Mobile reports net dollar retention of 103% for core Developer Subscription business in Q1 2026.
Aurora Mobile defines Net Dollar Retention Rate as a trailing 12-month calculation in Q1 2026 unaudited financial results.
Net revenue retention (Core Developer Subscription business): 103% (FY 2025) — “Net Dollar Retention Rate was at 103% for our core Developer Subscription business for twelve months ended December 31, 2025.”
Net revenue retention (Developer Subscription business): 104% (Q3 2025 (trailing 12 months ended September 30, 2025)) — “Net Dollar Retention Rate was at 104% for our core Developer Subscription business for the trailing 12 months period ended September 30, 2025.”
Net revenue retention (Developer Subscription business): 99% (Q2 2025 (trailing 12 months ended June 30, 2025)) — “Net Dollar Retention Rate stood at 99% for our core Developer Subscription business for the trailing 12 months period ended June 30, 2025.”
Net revenue retention (core Developer Subscription business): 96% (TTM ended Q1 2025) — “net dollar retention rate, a commonly used KPI for SaaS company, it stood at 96% for our core Developer Subscription business for the trailing 12 months ended March 31, 2025.”
Net revenue retention (Developer Subscription business): 95% (FY 2024 (trailing 12 months ended December 31, 2024)) — “Net Dollar Retention Rate stood at 95% for our core Developer Subscription business for the trailing 12 months period ended December 31, 2024”
Net revenue retention (SMB customers): 70% (historical range) — “For these types of customers...when we look at the NDR, actually they are in the range of around 70%.”
Net revenue retention (KA customers (top 1,500 internet companies)): 110% (historical range) — “when we look at the customer retention dollar based, actually NDR, net dollar retention, okay. And over the past several years, it's been in the range of 100% to 120%, which is a very sticky”
Net revenue retention (JG Alliance (new customers)): 100% (monthly (from July 2020 onwards)) — “for every month, the new customers joined our JG Alliance...revenue contribution for the second month, for the third month, for the fourth month...all above 100%”
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About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.



