NPS Intelligence (beta)

Disclosed NPS & retention by vertical

Verticals  /  Telecom & media  /  Airtel
37
Latest disclosed NPS
9 Aug 2018
2
NPS entries
1 with a number
2018–23
Years covered
7 entries in all

In their words

“Airtel leads the telco industry with an NPS of 37 points, against an industry average of 19 points, according to M-Survey.”
— reported by nation.co.ke · 9 Aug 2018 · NI-7346F12
“Airtel defines customer-impacting KPIs including customer retention monitoring.”
— reported by financialexpress.com · 18 Dec 2023 · NI-34166B3
“Airtel introduces a loyalty programme to retain prepaid customers, who make up over 90% of its user base.”
— reported by livemint.com · 3 Jun 2019 · NI-CBD01AB

NPS disclosures (2)

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9 Aug 2018
NPS37

Airtel leads the telco industry with an NPS of 37 points, against an industry average of 19 points, according to M-Survey.

— reported by nation.co.ke · 9 Aug 2018 · NI-7346F12
nation.co.ke ↗
9 Aug 2018
NPSProgram

Airtel leads its rivals in Net Promoter Score measurement by m-survey, according to recently released results.

— reported by kenyanews.go.ke · 9 Aug 2018 · NI-86712BC
kenyanews.go.ke ↗

Retention disclosures (5)

Open in the retention database →

18 Dec 2023
Retention

Airtel defines customer-impacting KPIs including customer retention monitoring.

— reported by financialexpress.com · 18 Dec 2023 · NI-34166B3
financialexpress.com ↗
3 Jun 2019
Retention

Airtel introduces a loyalty programme to retain prepaid customers, who make up over 90% of its user base.

— reported by livemint.com · 3 Jun 2019 · NI-CBD01AB
livemint.com ↗
12 Jan 2019
Retention

Airtel launches new plans and offers for broadband customers to procure customer retention and acquire new customers.

— reported by timesnownews.com · 12 Jan 2019 · NI-5B71F6E
timesnownews.com ↗
2 Sep 2018
Retention

Airtel implements retention strategy to counter competitive threat from Reliance Jio's launch.

— reported by livemint.com · 2 Sep 2018 · NI-29FA221
livemint.com ↗
21 Jul 2018
Retention

Airtel extends discount offers nationally as part of a clear customer-retention strategy for broadband users.

— reported by economictimes.indiatimes.com · 21 Jul 2018 · NI-09BFC0E
economictimes.indiatimes.com ↗

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About these figures

Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.

NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.