Airtel
airtel.com ↗In their words
“Airtel leads the telco industry with an NPS of 37 points, against an industry average of 19 points, according to M-Survey.”
“Airtel defines customer-impacting KPIs including customer retention monitoring.”
“Airtel introduces a loyalty programme to retain prepaid customers, who make up over 90% of its user base.”
NPS disclosures (2)
Airtel leads the telco industry with an NPS of 37 points, against an industry average of 19 points, according to M-Survey.
Airtel leads its rivals in Net Promoter Score measurement by m-survey, according to recently released results.
Retention disclosures (5)
Airtel defines customer-impacting KPIs including customer retention monitoring.
Airtel introduces a loyalty programme to retain prepaid customers, who make up over 90% of its user base.
Airtel launches new plans and offers for broadband customers to procure customer retention and acquire new customers.
Airtel implements retention strategy to counter competitive threat from Reliance Jio's launch.
Airtel extends discount offers nationally as part of a clear customer-retention strategy for broadband users.
Lighthouse companies in Telecom & media
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.

