Afterpay
afterpay.com ↗In their words
“Afterpay is the market leader in BNPL and has the highest Net Promoter Score of any digital payment solution at 53.6.”
“Afterpay's move to open to major US merchants will improve customer retention, analysts say.”
“Afterpay has the highest Net Promoter Score of digital payment solutions for the last year, narrowly beating Apple Pay.”
NPS disclosures (3)
Afterpay is the market leader in BNPL and has the highest Net Promoter Score of any digital payment solution at 53.6.
Afterpay has the highest Net Promoter Score of digital payment solutions for the last year, narrowly beating Apple Pay.
Afterpay reports high NPS and purchasing frequency driving customer lifetime value in 2019 annual results.
Retention disclosures (1)
Afterpay's move to open to major US merchants will improve customer retention, analysts say.
Lighthouse companies in Payments, wealth & financial services
About these figures
Every figure here was publicly disclosed by the named company: press releases, annual reports, SEC filings, earnings calls and news coverage. Companies tend to publish their NPS when it is good, so these numbers run higher than a true industry average: read them as what leading companies in this vertical say publicly, not as an industry benchmark.
NPS runs from −100 to +100. Retention figures are reported as the company defines them (net revenue retention, gross revenue retention, customer retention rate, churn). Every entry links to its source in the full database.



